European shopping mall map in Kievskaya. On the shopping and entertainment center "european". Services and entertainment

When huge shopping centers replaced Soviet department stores, it was obvious that they would fill the gap between expensive boutiques and Asian markets with cheap consumer goods. To find out what role they play in the city infrastructure today and how they differ from each other, The Village continues the series about the main malls of Moscow. In the next issue - the shopping and entertainment center "European".

YEAR OF OPENING

ATTENDANCE

person per day

THE SHOPS

RESTAURANTS

Letter

You see black squares instead of photos because the management of the shopping center refused to provide The Village with any information, as well as photography, sending the following letter to the editor: discussion of our mall on your resource (we have our own website, our own bloggers and PR-specialists), so the information you are interested in will not be provided and you will be denied photography. In the event that your actions cause us commercial damage or damage the reputation of our center, we are ready to defend our commercial interests by all legal methods, including in court.”

Story

Evropeisky, opened in 2006, once became one of the first places in the center of Moscow where the middle class could buy more or less decent things: it was there that TopShop, Zara, Marks & Spencer, Tara Jarmon, Massimo Dutti and about 40 Western marks. However, it is impossible to build comfortable shopping on a single good sample, and in terms of a combination of factors, the shopping center concedes leadership to its competitors.

The Evropeisky building, designed by the famous Soviet architect Yuri Platonov (who, for example, is the author of Golden Brains, the building of the Russian Academy of Sciences), is a textbook example of Luzhkov's architecture. The building of the Kievsky railway station, standing across the road, looks girlishly fragile next to it. And the shopping center itself, according to many experts, turned out to be simply awkward. If the main entrance is located directly opposite the metro, then the rest lead nowhere. But even this is not as embarrassing as the paid parking located on the fifth and sixth floors. By the way, "European" has been included in the ratings of the ugliest buildings in Moscow more than once.

However, Evropeisky remains the first shopping center in Russia and the second in the world in terms of attendance: an average of 140,000 people come here every day, only the Dubai Mall in the United Arab Emirates has more. And during the annual Cosmopolitan Shopping Night, the mall breaks all records. Due to the crowds of people randomly moving through its labyrinths, it can be uncomfortable to be here, especially on weekends. Such popularity is easily explained by the location: the city center, on the one hand - the station, on the other - the famous flower market, closed with the advent of Mayor Sobyanin and gradually spread to neighboring lanes. This largely determines the average visitor to the shopping center. Maybe that's why the square in front of the "European" was chosen for the rally during inter-ethnic clashes in December 2010. And on June 5, 2012, there was a resonant fight between people from the Caucasus and football fans.

Muscovites come here for the flagship Topshop and River Island, huge Zara, M.A.C. cosmetics, Kixbox corner, sportswear on the fourth floor. For some, "European" is also a leisure place: there is a cinema, a skating rink, as well as a nightclub and karaoke with a hookah.

Owners

Evropeisky belongs to the Kyiv Ploshchad company, founded by businessmen God Nisanov and Zarakh Iliev - they take first place in the ranking of the most successful owners of commercial real estate by Forbes magazine. Childhood friends who grew up in the same village in Azerbaijan have been working together in Moscow since 1992. Their first joint project was the Electronic Fair on Rizhskaya, then they acquired 15 hectares on the Cherkizovsky market, in the early 2000s they opened the Moscow trade and fair complex in Lublin, then they bought the Ukraine Hotel, the Sadovod market from the capital's government ", and in 2002 began the construction of the" European ". The annual income of the Kyiv Ploshchad company exceeds one billion dollars. In the list of the richest businessmen in Russia, according to Forbes, Zarakh Iliev ranks 35th, and God Nisanov is 37th.

Device

In "European" there is almost everything - it is a consumer paradise for the middle class. Here you can find a standard set of Inditex holding, chain stores for shoes, such as Aldo or Ecco, huge cosmetics, accessories, jewelry stores. However, European is trying to cover higher segments of the market. In addition to democratic brands, there are more expensive ones, such as Karen Millen and Fabi.

The mall also has space for a two-level Pret a Porter gallery, which unites boutiques of Alena Akhmadullina, Furla, Tru Trussardi, Patrizia Pepe, Lancel and other luxury brands. The gallery, unlike the rest of the mall, is almost always empty.

1. Jumper River Island; 2. Underpants Agent Provocateur r; 3. Boots Crocs;4. Bracelet Thomas Sabo;

5. Bag Topshop x Meadham Kirchhoff; 6. Scarf Fred Perry 7. Kebab ; 8. Coat Zara.

On the ground floor, except for the first level of the gallery Pret a Porter, located a large supermarket " Crossroads, two dry cleaners, an express manicure salon, shops for interior items, household appliances, branches of several banks and a wardrobe - in a word, everything that does not fit into other categories.

On the ground floor - chain stores of perfumery and cosmetics: Douglas, "Ile de Beaute", M.A.C., L'Occitane, The Body Shop; gift, bijouterie and jewelry stores: LeFutur, Accessorize, Pandora, Thomas Sabo, and also Victoria's Secret, which sell only perfumes and accessories on the Russian market, and not swimwear at all, as we dreamed. Here are leather goods and shoe stores: Fabi, Baldinini, Fashion Galaxy, Domani. Entrance to the second level Pret a Porter- through the atriums "Rome" and "Berlin".

Clothing stores begin on the second floor, mainly for women and mostly for large foreign brands in the mass market segment: Topshop, Zara, River Island, Gap, Mango, Marks & Spencer, Kixbox.

On the third floor, a large space was occupied by a cinema " Formula Kino”, sports shops are collected: adidas, Nike, Reebok, Umbro; predominantly men's clothing and footwear stores: adidas Originals, New Balance, Crocs, and also the first in Russia American Eagle Outfitters and flagship Banana Republic.

On the fourth floor - the same cinema, goods for children: Mothercare, Toy City, Hamleys, adidas Kids, Gap Kids and other kids. Atrium "Paris" is completely devoted to the food court.

5th and
6th floors

The fifth and sixth floors were occupied by a two-story parking lot, which will have to be reached by a special elevator. Entrance from the side of the 2nd Bryansk Lane. An hour of parking costs 50 rubles, more than three hours - 100 rubles per hour.

food court

Finding a free table at the European food court is more difficult than finding this very food court the first time, and the possibility of “losing” a phone here is several times higher than on other floors. There is Burger King and shawarma, Walker and Sushilka, Kartokha restaurant and Texas Chicken. You can also have a bite to eat in one of the cafes scattered throughout the mall: T.G.I. Friday's, Il Patio, Pelman, Daily Bread or Goodman Steak House.

Services

The minimum service program at Evropeisky is excellent: there are two dry cleaners here: Contrast and Chic and Shine; in the House of Life they repair clothes, shoes, watches and jewelry, make keys, take photographs for documents. On the fifth floor you can wash your car, and on the top floor you can leave your child in the Kosmik entertainment center.

Differences from other shopping centers

Perhaps, of all the capital's shopping centers, Evropeisky has the most advantageous location. The entrance to the metro in the shopping center itself makes it the most obvious and convenient place for shopping for many.

"European" indeed brought a lot of stamps which were not presented in Russia before. Due to the huge flow of people, it is attractive to any tenant, so there is practically no free retail space here.

Выберите магазин #FARШ 1001 DRESS 12STOREEZ 12STOREEZ MEN 13 by BLACKSTAR 1811 EIGHTEEN ONE ONE 1С ИНТЕРЕС ALDO ANSALIGY ARNY PRAHT ARYA HOME ASKONA AUBADE BALDININI BANANA REPUBLIC BEAUTY BOUTIQUE BEBA KIDS BEF BERSHKA BLACK STAR BURGER BLACK STAR WEAR BLISS BML BOLOGNETTA BOOLY & BOOM BORK BOSS BOTAVIKOS BOUTIQUE DE PARFUMS BROW UP! & MAKE UP BROWS.ME BURGER & PIZZETTA CACHAREL CALVIN KLEIN JEANS CALZEDONIA CAMEL ACTIVE Casadei/Pollini CASIO CASIO CATERINA LEMAN CHANEL CHARM CHARUEL CHESTER CHOUPETTE CINNABON CLEAN HOUSE COATS COCCINELLE COFFEESHOP COMPANY COFIX COFIX COLIN'S CONVERSE COOK HOUSE CORAL TRAVEL CR1STAL VAPE CRAFT KITCHEN CREDIT EUROPE BANK CREDIT EUROPE BANK ATM CROCS CROMIA D "S DAMAT DAKKEM DON SIMON DU PAREIL AU MEME ECCO EL ROSSO ELEGANZZA ELENA MIRO ELIT ZAKOLKA EMKA EMMI EMPORIO ARMANI ENRICO MARINELLI ERBORIAN ESCADA SPORT ESTELLE A-STORE ETAM EVO IMPRESSIONS FABI FLARE FALCONERIAL N'GELS FOTO PROJECT FRENCH KISS chocolate boutique FREYWILLE FROM ROME TO HOME FUNNY SOCKS FURLA GAME PARK GANT GAP GAP KIDS GARMIN GATSBY GEOX GEOX kids GERARD DAREL GOLDWAY GUESS GULLIVER HAMLEYS HELLY HANSEN HENDERSON HIGH ILCOTT IMAGINARIUM TOW INARIO INCANTO INGLOT INCANTO INGLOT JUICE TOWN JUICE TOWN KALYAN4YOU KANZ KANZLER KARL LAGERFELD KEDDO KFC KFC KIDS4KIDS KIEHL"S KONPLOTT KOREA LAB KRISPY KREME L-SILVER LA NA LA PRIMA LACOSTE LADY & GENTLEMAN CITY LADY COLLECTION LAV'Z LEFUTURU LISH LISH LISH LISE JUSMO L L`OCCITANE M.REASON MAC MADE BY HAND MALA MATI MAMMINA MANGO MARELLA MARKETPLACE MARKS & SPENCER MARMALATO MASSIMO DUTTI MASSIMO DUTTI MELLE MEUCCI MICHAEL KORS MINISO MIXIT MIXX MODI MOLECULE MON BON MONNALISA MONTBLANC MOTHERCARE MR. TUTTI MR. TUTTI MR. TUTTI MR. TUTTI MR. TUTTI NATURA SIBERICA NATURE REPUBLIC NAUMI NEW BALANCE NIKE NO ONE NOMINATION NOUVELLE NYX OBLIQUE CREATIONS OLYMP ONE PRICE COFFEE ORGANIC SHOP OYSHO PANDA EXPRESS PANDORA PAPARAZZI PATRIZIA PEPE PAZOLINI PHOBO PINKO PIQUADRO PIZZA BRUNO POLO RALPH LAUREN POM D"API PREMIUM DEVICE PREMIUM DEVICE Principe di Bologna PRIVE 7 BEAUTY EXPRESS PULL & BEAR PUMA RALF RINGER RE:STORE RENDEZ-VOUS ROBERTO BRAVO SALVATORE BERSANI SAMSONITE SAMSUNG SAMSUNG SARTO REALE DIAMOND SELA SEPHORA SFERAMODA SILVER & SILVER SILVER SPOON SOKOLOV SONY SPEEDO/ CHAMPION/ MIZUNO/ UMBRO STARBUCKS STARBUCKS STARBUCKS STILNYASHKA STRADIVARIUS STREET BEAT STYLISTE SUBWAY SUNLIGHT SWAROVSKI SWATCH T "TRUSSARDI TELE2 TEZENIS THANN THE BEST KEBAB THE BODY SHOP TIMBERLAND TIME CODE TISSOT TOGAS TOM TAILOR TOMMY HILFIGER TOMMY JEANS TOPSHOP/TOPMAN TOUS TUTTI FRUTTI TUTTI FRUTTI TWINSET U. S.POLO ASSN. UNIQLO UNITED COLORS OF BENETTON UNOde50 UTERQUE UTOPIO.ART VANS VASSA&Co VEGA FLOWERS VERBENA VICTORIA"S SECRET VICTORIA"S SECRET VITACCI WOLFORD WRAP ME gift packaging X.O. Yota Yota Zara Zara Home ABC Packaging Academy Alfa Bank ATM ATRO Bank ATM Antique Gifts pharmacy 36.6 pharmacy 36.6 art frame Baku corner Banking Hall Library Library Beeline Butik Butika Sabi Sibenichnaya No. 1 Varenichnaya No. 1 Varenichnaya No. 1 1 express cafe Fidelity to quality Fidelity to quality tasty help in the name of Rosa Rosa Gazprombank Gazprombank ATM Gazprombank ATSPROMMAT ATM Gallery Mikhailov Gardrobe Gardrobe Gardrobe Grand Grand Grand Grand Grand European Express Diadem Home House House House of Electromatum Elepery Empire Interpromatics Benes INTERPROMBANK ATM INTERPROMBANK ATM INTERPROMBANK ATM INTERPROMBANK ATM INTERPROMBANK ATM INTERPROMBANK ATM INTERPROMBANK ATM Information CANTATA CANTATA KARAT KIMCHI & WOK SOMETHING FOR YOU COMFORT SHOES Mother and baby room Confael Cosmetics Cosmic Cosmik Pub & Bowling Coffee House House Kofa House Red Machine Cube Cube Kryshka Kryshki Potato L “Etual Le” Murrr Leonardo Linzmuster Massage Chairs Metro Metro Cafe Mir Toys My Documents My Jewish Jewelry Plants My Jewelry Pocrats MTS Nika-Hau from Beeline O! Eskimo oh! Eskimo exchange exchange exchange exchange exchange exchange exchange exchange exchange exchange exchange exchange exchange he and it ONICS ORENENBURG ORTEK ORTEK PALITTRA PAGSING PAGICTER EXPRESS Crossroads Raiffeisen Bank ATM Rive Gosh handle. RU depilation Sberbank Sberbank Sberbank Sberbank Sberbank Sberbank ATM Sberbank ATM Sberbank ATM ATM Bank ATM Bank Bank Bank Bank ATM Snow Korolev Soldier Stockmann Stockman Tiemok Tinkoff Bankom Bankmate Bankomta Torkomta to the toilet Toilet toilet toilet toilet toilet toilet Uryuk Fantasy Flotilla Flotilla "Radisson Royal Moscow Formula Prime Formula Formula Cinema Europe Europe Food City Contrast Contrast Shys and Blood Bread. Pur A watch No. 1 Chamsy Master Certestral Master Chen-Gorod Chancaulin EPL DIAMOND YAKUTSKIE DIAMONDS JEWELERY SHOP UNISTREAM MONEY TRANSFERS Other

Restaurants, cafes in the "European"

If you want to take a break from shopping and enjoy a delicious meal, you can visit restaurants and cafes with panoramic views of the Moskva River embankment and Europe Square. You are in a hurry and you have little time - the food court area is at your service, where you will be offered high-quality and fast service. Here you can have a delicious and quick meal, and a cup of fragrant coffee or tea with your favorite cake will be a pleasant start to the day or its calm end. In addition, a banquet and concert hall is open in the shopping center on the 5th floor. Celebrating an important event, having a corporate party, holding a conference, a forum is no longer a problem.

Cinema in the "European"

The 3D cinema "Formula Kino Europe" is located on the third and fourth floors of the mall, which makes it possible to combine shopping and interesting leisure. "Europe" is nine halls of "cinema pleasure", which can be obtained at any time of the day. The newest, loudest and most diverse films in the halls of the cinema "London", "Berlin", "Rome", "Madrid", "Paris", "Prague", "Geneva", "Amsterdam" and the Monte Carlo VIP-hall .

"European Ice Rink"

On the 7th floor of the shopping center there is a skating rink, which includes an ice field for children, an ice field for adults, where you can ride not only during the day, but also at night. Experienced instructors will help you in your endeavors. In the center of the ice field there is a cafe "Shokoladnitsa". Disco, animators, children's slot machines will complement your leisure time with new experiences.

"European" - combine business with pleasure!

Shopping center "European" in Moscow - this is a wide variety of services. For travel lovers - travel agencies and airlines, ticket sales terminals. We are glad to see those who care about their appearance in the Profile Professional salon, tanning studios, manicure and pedicure salons, Royal Rixos SPA. There is a 24-hour Perekrestok supermarket with private parking lifts.

In addition, the shopping center provides personal services in the House of Life, dry cleaning, atelier, photo studio. There are also offices of mobile operators, bank branches, ATMs and payment terminals.

European shopping center address: Moscow, Kievsky Station Square, 2, st. Metro Kyiv.
Mall opening hours: Mon-Thu, Sun from 10.00 to 22.00, Fri-Sat from 10.00 to 23.00.

Size (area for rent) of the shopping center: 180,000 (63,000) sq. m
The owner of the shopping center "European": CJSC "Kyiv Ploshchad"
Number of stores in the shopping center "European": 336

"European" is a huge shopping and entertainment center where you can find literally everything: from clothes and shoes of famous brands, to household appliances and silverware. Here are collected popular chain clothing stores (Uniqlo, flagship Topshop, Zara), shoes, sportswear (Reebok, Converse), cosmetics and perfumery stores (Rive Gauche, L'Etoile, Ile de Beaute, Korean cosmetics TonyMoly and KoreaLab, perfume monobrands Jo Malone and Demeter). In the Carneval store, you can buy a carnival costume for both a child and an adult.
There are popular fast food outlets on the food court, including BurgerKing, Little Potato, Teaspoon, Baskin Robbins, Subway. The mall also has separate restaurants and cafes where you can taste dishes of Russian, Japanese, Arabic and other cuisines.
One of the downsides of the Evropeisky shopping center is its layout: visitors often complain that one can easily get lost in the shopping center due to confusing corridors and a poorly organized navigation system. Evropeisky remains the first shopping center in Russia and the second in the world in terms of attendance: an average of 140,000 people come here every day, only DubaiMall in the United Arab Emirates has more.

Why go: wandering in search of a way out, you can buy a couple of new clothes, drink coffee at Starbucks or watch a blockbuster at the local cinema.

Near the metro station "Kyiv" there is a large shopping and entertainment center "European", the restaurants of which attract many visitors every day. The shopping complex is a suitable option for adults, children, residents and tourists of Moscow. There are many types of establishments on the territory of this shopping center: there is even a banquet hall in the European shopping center for celebrations.

In the "European" are:

• status restaurants with a high average bill;
• inexpensive cafes;
• popular network establishments;
• cozy coffee houses;
• food court;
• bars and pubs.

Cafe in the European Trade Center

In addition to all kinds of entertainment, there are more than 40 different-format cafes and restaurants on seven above-ground and two underground floors of the Evropeisky shopping center. After shopping, going to an amusement park or bowling alley, you can always go to one of them. The cafe in the "European" shopping center is suitable for a business meeting, a romantic date or a family dinner. The shopping center offers visitors:

• business lunches with several dishes to choose from;
• institutions of various kinds. The Evropeisky shopping center offers calm family restaurants, more “noisy” places for a large company, and lounge bars;
• delivery throughout Moscow or nearby areas;
• meals to go.

Cafes and restaurants in the European shopping center in Moscow

The cuisine here is international, so finding dishes to your taste is not difficult. The following types of cuisines are most common in the restaurants of the European shopping center:

• European;
• Italian;
• Russian;
• Belgian;
• Caucasian (Turkish, Uzbek, etc.);
• Arabic;
• Asian (unusual Vietnamese or popular Chinese, Japanese).

To find the right institution, use our website. Here is a complete list of cafes, restaurants and banquet halls in Evropeisky with the necessary information: exact location, phone numbers, type of cuisine, average bill. Photographs of the interior, descriptions and customer reviews will help to get a detailed idea of ​​a particular cafe in the European shopping center.