Google company: history of creation. Sergey Brin - the creator of Google and the story of his success Google company

• Android operating system for mobile devices.
• Google Play is an application server for the Android system.
• Gmail is an email client.
• GoogleDrive – cloud storage.
• Picassa is a photo editing platform.
• Blogger is a platform for creating blogs.

The concern, which is currently called Alphabet, includes the following companies:

• Google Inc. – Internet services, applications, gadgets, etc.
• Google Fiber is a broadband Internet access provider.
• NestLabs – smart homes and housing technologies.
• Calico is a life extension program.

• Google Capital is an investment company.
• Google Venture is a venture fund.
• Google X is a software developer.
• Google Verily is a health research center.

In 2014, Google officially became part of Alphabet Inc., which united under its leadership other assets managed by the same founders. The consolidation of all services, projects and subsidiaries was carried out for transformation and convenience in management, as well as to minimize the possibility of a raider takeover. As of the end of 2016, Alphabet became the most valuable company in the world. The company's market capitalization has exceeded half a trillion dollars. CEO of Alphabet Inc. Sundar Pichai was appointed. Sergey Brin and Larry Page retained their rights as CEOs of the conglomerate and own the majority of the company's shares.

Google/Alphabet shares

By mid-2007, the price of Google shares increased from 85 to $300, in 2013 the price was already more than $500, and at the current moment in early 2017, the mark of $850 per share was reached, which is ten times more than the initial value 13 years ago.

Since the reorganization of Alphabet, new shares have been introduced to the exchange, which can be viewed using the ticker GOOG. Legacy shares under the ticker GOOGL are also available on the exchange. Both types of shares are traded on the NASDAQ exchange. There are currently 515,912,000 shares outstanding.

After the introduction of the ALPHABET concern and the structural reorganization, several types of shares were introduced into the company.

• The first type - shares that are traded under the ticker GOOGL, are standard securities that provide voting rights to its holder and receive standard dividend payments. These shares are referred to as type A.
• Type C shares are always a little cheaper because they are purely speculative and do not provide any voting power to their holders. They are also publicly traded and trade under the new ticker symbol GOOG. The company rewards its employees with such shares, gives them as gifts to partners, and is used as a payment instrument when acquiring startups.
• There is also a third type of shares, which is designated type B. They are not listed on the stock exchange and there are an order of magnitude fewer of them than type A and C shares combined - only 52 million type B shares are issued. However, these shares have the same weight and even slightly more, like the total share of all A and C, since they are equal to 10 votes. Shares of this type are concentrated in the hands of the founders Brin and Page in predominant quantities, as well as certain shares in some friends and partners, including Schmidt and Pichai.

Such division of shares is protection against raider takeover and transfer of the controlling stake into the hands of one shareholder or group of shareholders. Thus, Page and Brin retained more than 60% ownership of the company, as well as decisive voting rights in all projects.

If some large investor begins to buy shares of type A, then even after completing what he started to the end, he will not be able to compete with shareholders who own securities of type C.

In general, A and C shares are fairly similar, especially for speculative purposes. Both options have high liquidity with daily volume of just over 2 million shares and average earnings per share of $28. That is why most speculators prefer to purchase new shares of type C. They have the same properties, are quite liquid and at the same time cost a few dollars less.

Benefits of Google Stock

Investors around the world continue to buy and invest in the company, because the directors and CEO have proven in practice that they know how to manage such a corporation and know where they are heading. Since the company entered the stock exchange, the price for shares has not fallen below the initial level, and there have been no significant drops in value. At the same time, quotes continue to grow every year.

Taking into account the thoughtfulness and caution of the company's owners, one can be confident in eliminating the possibility of takeovers or other problems in the company's administration. Active sponsorship of programmers and startups, as well as the constant implementation of new projects ensures constant growth in the company's profits.

Despite the fact that Google shares are already worth 10 times more than since the IPO, investors and analysts believe that the value will continue to rise and that long-term investment in the company is the right decision in any case.

How to buy Google shares?

To purchase Google shares, you need to open a brokerage account with a company that provides brokerage - access to a limited list of shares of American markets. There are many brokers in the Russian Federation that have this functionality. You can also open an account with an American brokerage company and buy shares directly on the NASDAQ exchange.

In any case, you should understand that opening an account is a very long and routine procedure, especially in foreign companies. You will need to prepare and provide a lot of documents. You also need to understand that purchasing Google shares will require an impressive amount of funds, given the high price of the shares.

Rusbase invites readers to take a look at the story of two Stanford students - Larry Page and Sergey Brin - who together created a website that changed the world.

Hot-tempered acquaintance

In the summer of 1995, 22-year-old Larry Page visited Stanford to enroll in graduate school in computer science. His tour guide turned out to be Sergei Brin, a 21-year-old mathematical genius who had already received a graduate degree. Despite common interests, Brin and Page did not like each other the first time - their acquaintance began with heated arguments.

Later, in an interview with Wired magazine, Page admitted that Sergei seemed to him to be a rather hot-tempered person: “He spoke sharply on many topics.”

Brin also felt mutual hostility upon meeting, but drew attention to something else: “The disagreements were not that serious. In fact, we spent a lot of time talking to each other, which was saying something."

What if it's not Google?

Page was accepted into Stanford. By 1996, he and Brin had become best friends and were developing a project called Backrub. The guys wanted to study in detail the process of moving to web pages using links. They soon realized that the best way to improve web search was to help people find the sites they were looking for through an incoming link, as long as it was safe for the user.

Today it is hard to believe that Brin and Page, wanting to successfully complete their graduate studies, were ready to sell their ideas and developments to another company. The guys tried to cooperate with Yahoo!, Infoseek, Lycos, AltaVist, but entered into negotiations only with Excite.

Paige: “There were a lot of offers, but for little money. So we gave up and returned to Stanford to continue our development.”

Where did the name Google come from?

Failed deals prompted Brin and Page to create their own company. The name Backrub was not suitable for such purposes. Starting from Whatbox, they were inspired by the term "googol", which means a number with a hundred zeros.

To make the name easier to remember and type, Page changed several letters. Thus, in 1997, Google.com was born.

The word “google” turned out to be easier to pronounce than “back up” or “votbox”.

How Playboy almost deprived Google of its place on the stock exchange

After Google filed its securities registration documents with the SEC, the law required them to conduct only “normal business activities and provide only financial information” until the commission deemed the filing “effective.” In finance, this condition is called a “waiting period.” His idea is for investors to make stock buying decisions based on bare facts and numbers. If there is no unnecessary and distorted information about the company, then there are no unjustifiably inflated share prices.

However, long before this “lower-water-quieter-grass period,” Brin and Page managed to give an interview to Playboy magazine, the release of which coincided with the time they were waiting for registration. The SEC could well consider the interview a violation of the conditions, could withdraw the application for publicity and deny the IPO. In order to be on the safe side and not conflict with SEC rules, Google sent them a prospectus with the full version of the Playboy interview attached.

The Playboy article was uncontroversial but provided interesting material, as do most articles with a photo on the cover.

Disregarding the wisdom of Steve Jobs

Both before and after its IPO, Google had the desire and ability to expand as needed. Attempts to expand included launching Gmail, creating Google Maps, digitizing books, purchasing the Android operating system and YouTube. In 2011, the company launched Google+. Of course, some projects were more successful, others less.

Page had to argue with Steve Jobs, who believed that Google was grabbing at everything. Brin answered in this regard: “We invest in all companies that are potentially profitable for us. I understand that this is risky, you can miscalculate a thousand times, because only some of the projects pay off. But the more bets, the greater the chances.”

Second face of Sergei Brin - Batman

Today, Brin and Page's collaboration continues to go from strength to strength. In 2011, Page became the company's CEO. However, the company's co-founders unanimously decided to remain "under the wing" of the head of the board of directors, Eric Schmidt.

As for Brin, he enjoys overseeing special projects at Google X, a top-secret research laboratory. Like Batman, he sits in the latest technological stronghold, but only in reality.

Brin has already released Google Glass and is preparing a second version of the glasses. He also hopes to "revolutionize the world's transportation system" with self-driving cars. And like James Bond, another character in love with technology, Brin is caught in his own love triangle. In 2013, he was forced to separate from his wife Anne Wojcicki due to an affair with Google Glass marketer Amanda Rosenberg.

The future of Google: robots and artificial intelligence

Despite all the achievements, Page and Brin still want to create something more. They have invested heavily in artificial intelligence. Brin is confident that one day they will be able to create intelligent machines that will think and act better than humans.

Based on the success of the company's previous moves, people may need to be prepared for the coming of Google's robot overlords.

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In 1995, Larry Page was going to enroll in a master's program at Stanford University. The student who was supposed to show Larry the university was Sergei Brin.

According to some reports, on the day they met they disagreed on almost all issues, but a year later they began working on a joint project - the Backrub search engine. It was based on the idea that the importance of an individual web page increases the more other pages link to it.

Soon the Backrub system was renamed Google. This name is a reference to the number "googol" - a one followed by a hundred zeros. It symbolizes the desire of the creators to organize all information on the Internet and provide convenient access to it.

In just a couple of years, Google's system attracted the attention of not only the scientific community, but also investors in Silicon Valley. In August 1998, Sun Microsystems co-founder Andy Bechtolsheim wrote Larry and Sergey a check for $100,000. Google Inc. was founded with this money. Young entrepreneurs no longer needed to live in a dorm, and they set up their first office - a garage on the outskirts of Menlo Park, California. The garage belonged to Susan Wojcicki, who is now the CEO of YouTube. The interior of the new office consisted of bulky computers, a ping-pong table and bright blue carpet. The tradition of colorful design of Google offices continues.

Google has always been different from others. The first server was made from Lego parts, and first doodle(1998) informed website visitors that all Google employees were taking the day off to attend the Burning Man festival. With all our extraordinary approach to work, we strictly follow our motto “Don’t be evil” and Google's ten principles. At the turn of the millennium, the company expanded rapidly. Many developers were hired, a team of sales specialists was formed, and even the first corporate pet appeared - a dog named Yoshka. The garage became crowded, so the company moved to a new office in Mountain View. Today it houses Google's headquarters, also known as the Googleplex. We took a non-standard approach to work with us to our new location. And Yoshka.

Today, like 20 years ago, we are looking for better solutions. We have more than 60,000 employees in 50 countries. Our products, including YouTube, Android, Smartbox and Google Search are used by billions of people around the world. Of course, we stopped making servers out of Lego bricks and got a few more dogs, but rest assured, our desire to change the world for the better remains the same.

The mobile version of Google Docs has received a text editing function.

Company Google Inc. founded in 1998 (date of registration - September 4, 1998) by Sergey Brin and Larry Page. Brin and Page met at Stanford University and began working together on a project that later became Google. According to the company's founders, "Google's mission is to organize the world's information and make it accessible and useful to everyone."

Today the company has more than ten thousand employees worldwide. Brin is President of Technology and Page is President of Products.

Eric Schmidt, chairman and chief executive officer, joined Google from Novell in 2001. Under his leadership, Google significantly expanded its infrastructure and product portfolio. His extensive work experience has prepared him well to lead the development of user-centric technology solutions. Together with the company's founders and other members of the management team, Schmidt is responsible for the company's technical and business strategies.

Google's headquarters are located at 1600 Amphitheater Parkway, Mountain View, CA 94043.

One of the most important areas of the company’s activities is the delivery of search results (and other information) in real time.

In addition to the search engine, Google provides users with various online services. Among the most popular are Gmail, Google Docs, Google Maps and others.

The company owns a popular video hosting service YouTube and the online photo editor Picasa, which allows you to process photos and create web albums from them.

Google's email service with virtually unlimited message storage, internal search, and smart anti-spam protection. It has a standard mode and a basic HTML version, which switches to automatically when logging into Gmail using a browser that is not fully supported.

Google Docs

Online application for remote collaboration on documents. Google Docs allows you to add Microsoft Word, OpenOffice, RTF, HTML or plain text files, create documents from scratch, and upload your own Internet documents; edit documents online simultaneously with any users you choose and invite other people to view those documents; publish documents on the Internet; Send documents via email as attachments.

Google Docs also allows you to work with tables, presentations and illustrations.

Google Maps

A Google service that offers user-friendly map search technology and local business information including address, contact information and driving directions. You can work with maps in three display options: satellite photographs, schematic maps, and a hybrid of the first two maps. Searching for a point by latitude and longitude is supported.

The service also includes the Google Traffic service, Google Places, mobile versions of maps, a custom map designer, etc. Using Google Street View, you can explore 3D panoramic images of various locations around the world.

Google Earth

Google Earth is a client installed on the user's computer. It lets you travel the world using a virtual globe and view satellite photos, maps, landscapes, 3D buildings and more. Google Earth also allows you to virtually explore the sky, dive into the ocean, walk on the Moon and fly to Mars.

What is Google?

A googol is a mathematical term for one followed by 100 zeros. The term was coined by Milton Sirotta, nephew of the American mathematician Edward Kasner, and was first described in the book Mathematics and the Imagination by Kasner and James Newman.

The material was prepared based on information from the official website

To begin with, it must be said that Google appeared in March 1996 as part of a joint research project among students at Stanford University. When writing his dissertation, Larry Page, on the recommendation of his supervisor, chose the topic “Development of advanced technologies for a single, integrated and universal digital library.” He was then joined by a Ph.D. Sergey Brin, a native of Russia.

Google has become famous and loved by Internet users for its simple and user-friendly interface. At the beginning of the entire project, the company’s founders refused to place advertising, but soon they changed their minds, and now Google’s search engine is their main income. But it's important to note that the ads are mostly text-only, keyword-based, and cost $0.05 per click, and don't slow down the speed or clutter the design. Many competitors in this market tried to enter a new market and develop promising spaces on the Internet, but for certain reasons they failed, while the eminent company manages to rise rapidly to this day.

Google's mission is focused on the end customer

The basis is to organize and systematize all the world's information, and strives to make it as accessible and useful as possible. It allows you to convey information to the target audience about specific goals and objectives.

Google is known all over the world for its distinctive characteristics, let's look at them:

• The company hires only the most worthy and the best. They select employees very strictly and carefully; in terms of timing, this can sometimes take six months or longer.
• The company must adhere to the golden rule “20%”, which means that all employees can work on their own projects one day a week. In case of a successful and effective project, Google promotes the employee up the career ladder and fully funds the project.
• Particular attention is paid to quality. The philosophy is that it is best to do one thing, but it must be done extremely well and efficiently. Be it a YouTube video portal, an office suite, Chrome Web store or Picasa. But these are only additional directions, and Google puts the search engine itself at the head of everything - this is the basis of all activities.
• Google's unique search page design is always updated regularly, whether for holidays or special dates, but a positive image on the home page will always delight visitors.
• Google always has a creative approach to everything and a flexible position, as well as a high customer focus. It is important to always be accessible and have back-to-back contact with your audience. The company does this best through blogs, and their topics are very diverse. Some blogs talk about products and innovations, the rest are personal blogs of employees working at Google. One of the most popular is the diary of Matt Cuts, whose subscribers include all self-respecting SEO specialists.

It should be noted that in February of this year, the value of Google reached record levels, reaching $800 per security - a share. Last fall, the search giant's price level stood at $700. Then, towards the end of the year, information was leaked about the company's poor results for the third quarter of the year, which immediately had a negative impact on stock price quotes on the stock exchange. Unrest and concern among many investors and security holders ensued. Thanks to the permanent growth of influence and dominance in the mobile device markets, as well as increased confidence in consistently high profits in the search engine, stock exchange quotes were raised in a short time.

Currently, Google ranks fifth in the ranking of the most valuable and influential companies in the world, and the value of the American corporation is more than $245 billion. Experts believe that such a strong growth in the company’s shares is due to the successful advertising business on Google, activations of androids are increasing daily, and there is a very high demand for the products themselves, as well as for a fashionable computer-tablet