After joining our network and buying a franchise, we start a full-scale company to connect your city to all our services, launch advertising company in all sources, as well as begin to train a partner.
Here is a step-by-step plan for launching a Household Services Center company in your city:
Stage 1. Education
It takes place remotely or with the arrival of our specialist to you with the Exclusive option.
We send you a franchise complex, which includes all the information on running and organizing a business:
1. Where to start? step by step plan development of the company after studying the franchise complex.
2. Organizational and legal issues. ( Legal registration employees, rules for settlements with clients, etc.).
3. Document flow (Training and consultations on legal and accounting issues).
4. Search and motivation of masters, scripts of conversation with them. Organization of work with foremen, how to find, how to motivate, how to avoid fulfilling orders bypassing the company, etc.
5. Outdoor advertising (which sources bring the most customers, how many off-line promotions to use per month, etc.).
6. Working with clients: from receiving an application to completing work and calculating.
Promo set
At all stages, your personal manager and if you have any questions, you will receive an answer as soon as possible.
Stage 2. Connection to all our services
This stage takes place simultaneously with your training, we carry out internal work to connect you to all our services, here is a list of the work done on our part:
1. Connecting your city to our sites and creating separate subdomains for your city.
2. Setting codes, selection keywords to launch an advertising campaign in your city based on competitor analysis.
3. Setting up an advertising company in Yandex Direct
4. Setting up an advertising company in GOOGLE ADWORDS
5. Collection of statistics and analytics for your region in in social networks VK, Instagram, Facebook, Odnoklassniki.
6. Setting up and launching targeted advertising on social networks
7. Launching an advertising company YAN (if necessary).
8. Setting up and connecting you to the CRM system.
In addition to the work done on our part to launch an advertising company, you will also need to take action on the spot, this is outdoor advertising, it includes:
1. Placement of flyers and business cards in mailboxes.
2. Posting ads in residential areas.
3. Communication with management companies and homeowners associations.
How to organize the work outdoor advertising and at what point in time to launch it, your personal manager also tells you.
Stage 3. Search and appointment of masters to fulfill orders
The essence of this stage is that you find the masters, give them orders received from advertising and take your profit.
This is one of the most important stages, since the level of service provision, repeat orders, and, accordingly, your profit will depend on the quality of the recruited specialists.
That is why you will go through this stage of work together with your personal manager, and if you do not have enough competence to select and screen out specialists, then one of our specialists will personally contact the candidate and conduct an interview.
At the initial stages, you will personally carry out communication with the masters and control of calculations.
In the future, with the expansion of the base of masters and with an increase in the number of orders, you will need an assistant (Foreman).
This stage is also important, since the foreman will take care of all the work of sending the masters to the address, monitoring the progress of the work, as well as settling accounts with clients and with you.
As a rule, we hire foremen from among the masters who have successfully proven themselves. You will immediately see a person who will stand out from the rest, possess leadership qualities, punctuality, honesty and full dedication to work, such people can be seen immediately, you just have to motivate him and grow him into a full-fledged manager. How to do this, we tell.
As the company grows, the staff of foremen and foremen will increase, thereby allowing you to move away from the technical side of the business and direct your attention to the operational control and development of the company.
Stage 4. Launching advertising, accepting applications, fulfilling orders and making a profit
After you have been trained, we have gathered a minimum staff of craftsmen, we launch a full-scale advertising campaign.
At this stage, you are required to accept applications and send craftsmen to the facilities. Monitor the progress of work remotely. Your presence at the facility is not required, just call the masters every 2-3 hours and find out how things are going.
Our quality control department handles further calls to customers.
Our payment system is built on two options for work:
1. Under % of the contract value. For example, a client ordered a service (fix a washing machine - replace the drum and sensors), let's take the average price for this service in the amount of 5000 tr, in this case we give 60% to the master for work, 10% to the foreman (if any), the remaining 30% (1500 rub.) remain to you.
2. The second option provides for a fixed amount that the master pays us for the application: from 500 to 1500 rubles. , in the case of the example above, the amount would be 1000 rubles. Nor do you need to control the master.
Each of the payment systems has its own characteristics, which we talk about and teach.
After completing the order, the master must give you your percentage, this happens in several ways:
1. Meet in person.
2. Transfer to the card.
3. Cashless payment. Clients can pay to a current account, in which case the master receives his percentage once a week.
To get started, you do not need to open an office and register a legal entity. face.
You will not need an office, at least in the first months, and as for the current account, at the first stages We will provide you with transactions (if any) through the current account of our organization.
This was done to optimize the costs of the initial stages of activity, later, with an increase in staff, orders and profits, you will open your office and register a legal entity. face.
Russia and Ukraine is the first step to the beginning successful business with an easy and simple start.
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I would also like to note that we have a goal over the next 3 years to become the No. 1 company in solving everyday problems and helping with technical issues around the house in Russia and the CIS.
In this regard, we are looking for representatives who are ready to work with dreams on a long-term basis.
Therefore, we are the only franchise in Russia that guarantees: We will provide you minimum - 30 applications per month to order services in your city or We will refund the lump sum.
And besides that, we also provide royalty holidays: You pay them only from the 3rd month of work and only if you reach a profit of at least 80,000 rubles per month.
All guarantees are written in the contract
By this we confirm our intention to look for strong and interested partners to build the No. 1 Brand in the field household services throughout the Russian Federation.
The most important: At the moment we have 6 partners, each of which is profitable and earns at least 80,000 rubles of net profit!
Also, before 04/15/2018, we send our new partners a promotional kit for a faster start, which includes 4 sets of uniforms for craftsmen with a logo, branded notebooks, stickers and products with a corporate identity. An example of what the promo set looks like is in the attachment.
The population actively uses various types services. People want to have time to do a lot of things at once: visit several addresses, get their hair done, fix the car, remember to have a bite to eat and determine their child for all this time. The service sector where it is profitable to purchase a franchise is diverse, among them:
- medical and cosmetic services;
- hairdressing salons;
- bookmakers;
- organization of car parks.
Before concluding a contract, a novice businessman will be told what initial contribution he must make, determine the payback period for the project and help with the choice of premises. Applications from companies providing services wishing to buy a franchise are considered in a short time. Businessmen are required to have a desire to work and the absence of visible violations and bankruptcies in the past. Approximately one month after the application is submitted, the franchisee will already be able to open his own equipment repair shop, hairdresser, car service center, etc. The service sector is constantly expanding and is a reliable segment for investment.
Market of personal services Do Delo will allow you to develop a modern Internet service in your city.
Business model of the exchange of household services "Do business"
- Commission from the order (set by the franchisee independently at its discretion). For example, in Khabarovsk in May 2017, 585 tasks were created, average price tasks 4500 rubles. With a commission of 10% (standard for the market), the income from the commission will be more than 250 thousand rubles.
- Sale of advertising space. Now the portal has advertising space for an average of 40,000 rubles. We are working on their optimization, creating new advertising opportunities.
- Paid services on the site. At the moment, there are paid services, such as "show phone number", "buy additional photos in the portfolio." We estimate the prospect of these services at 50 thousand rubles a month. List paid services is being finalized now.
Investments required to open an exchange of personal services under the Do-it-yourself franchise
Starting investment: from 240,000 rubles.
Costs for lump sum, purchase of a laptop, cellular communication.
Payback period: 10 months
Turnover per month: from 650,000 rubles
Royalties: 5% of the turnover, but not less than 5,000 rubles / month
Lump sum: from 240 000 rubles
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