How to send text messages. How writing texts affects the functioning of the brain Facilitating the formulation of thoughts

  • 16.06.2021

According to the British Direct Marketing Association, every pound invested in email marketing in 2015 generated a return of 38 pounds. Want to achieve the same results, but do not know how to write a letter to a client?Then use the bestsample letters to clientswhich we have collected for you in this review.

How to write a letter to a client

You think about customers all the time, but it's not mutual. To capture their attention and get ahead of your competitors, you need to regularly remind yourself of yourself. Emails are excellent at this task. According to the authors of the Pipedrive blog, there are a few tricks that can work in your favor:

  1. Patience and more patience. let me down potential buyer to the deal gradually, regularly sending him .
  2. Agree on a strategy in sending letters to clients with the marketing department, so as not to be too intrusive and not clog the client's mailbox with repeated information.
  3. Use a CRM system. It will simplify the technical side of communication with clients and speed up the work with mail.

A CRM system is a handy program that helps keep records of clients and transactions, records all calls, and also helps to conveniently organize correspondence with a client. For example, the program integrates with postal service(you can connect an unlimited number of mailboxes) and allows you to save the history of correspondence directly in the counterparty card. If you wrote new client, then you can create a deal card directly from the incoming letter.

And now the most interesting thing: to send a letter to a client from CRM, you don't even have to type text. With the help of the document designer, you can create a set of letters for all occasions and send them to clients in two clicks. SalesapCRM itself will substitute the name and other data of the client in the letter. Want to know the details? Then press .

Letters to clients: examples and ready-made samples

We have compiled a selectionbusiness letters to clientswhich you can take as a sample. All you have to do is fill in the details.

1. Are you writing to a potential client for the first time? Send this short message:

Letter subject: Perhaps you are our new client

Hello, [Name].

We [short information about company].

If you are interested, I am ready to discuss the possibility of cooperation. Let us know what time it would be convenient for you to call.

[Signature]

2. Tell the potential client about the successful experience of cooperation with his competitors:

Letter subject: Keep up with competitors

Hello, [Name].

We have been successfully working with [competitor X and Y] in [field of activity] already [so much time] and together we achieved good results. You can find detailed information about them here [link to case/review].

We will be glad if you join us.

[Signature]

3. If you received contacts at a business event potential clients, send themoffer lettersuchsample:

Letter subject: More about our company

Hello, [Name].

I hope you liked it too [event] and would like to thank you for your interest in [Company name].

I am attaching more detailed information about our company. I will be glad to discuss all your questions by phone.

[Signature]

Reminder letters

4. Some time after sending letters to the client offering services or additional information remind yourself:

Letter subject: Do you want to discuss something?

Hello, [Name].

I hope you have had the opportunity to read my previous letter and learn more about [additional information].

Do you have any questions or thoughts on my proposal? I would be happy to discuss them by phone or in person. When will you have time for this?

[Signature]

5. If you can show the effectiveness of your proposal in numbers, then share them in letters to company clients. Facts convince better.

Letter subject: A few facts you might not know about [Company name]

Hello, [Name].

I recently sent you an email about [Company name] and I think we could be useful [your company].

Our clients are seeing growth [specify indicators] when used [name of product and service]. We also offer [tell about promotions] and [mention other great deals].

If you want to know the details, please let us know, and we will agree on negotiations by phone or at a meeting.

I look forward to an answer.

[Signature]

6. Offer customers a trial period or free samples. Buyers are more willing to make a deal if they test the product first.

Letter subject: Gift for your company

Hello, [Name].

A few days ago I sent you information about [the product's name] and now I propose to try it in action.

I have created/attached some guest logins/free samples/vouchers that can be used to access/receive [product or service]. Share them with your colleagues. It would be interesting to hear their opinion.

I would be happy to discuss everything in more detail by phone or in person. I'm sure we can really be of service to you in [field of activity].

[Signature]

7. If you are not sure that you are corresponding with an employee authorized to negotiate, ask him to help you reach the decision maker:

Letter subject: I hope you can direct me to the right person

Hello, [Name].

A few days ago I sent you an email about [company or product] and now I doubt that I turned to the address.

Are you the one who decides on the issue that interests me? If not, could you help me get in touch with the right person in your company?

Waiting for your reply.

8. Use this text of the letter to the client if, after meeting with him, you want to ask him about his future plans:

Letter subject: your plans

Hello, [Name].

Thank you for your time. Now I would like to know how you see the further discussion of our issue.

If you are still interested, please let us know about your plans.

Waiting for your reply.

[Signature]

9. After meeting with the client, remind him of the following negotiation steps:

Letter subject: Action plan for the near future

Hello, [Name].

Thank you for taking the time - today's meeting was very productive. Let me briefly remind you how we will proceed:

[The date]: I will send you [contract/full set of documents].

[The date]: You will give me comments and wishes.

[The date]: We will make all final changes and sign the agreement.

If you need to discuss anything before that date, let me know.

10. Make upsuchletter to the clientif at the meeting he wanted to get additional information:

Letter subject: Information on your request

Hello, [Name].

We were glad to meet personally with representatives of your organization. I promised to send you additional information about [question]- they are in the attached file.

Ready to answer any questions. Feel free to call me at [number] at any time or write to this address.

[Signature]

If the client does not contact

11. If the client did not answer the phone , use the followingletter writing sample:

Letter subject: Couldn't contact you

Hello, [Name].

I wanted to discuss with you [question] but you are probably busy. Please call me at [number] Or let me know when it's convenient for you to call me.

[Signature]

12. Didn't get through to the client and left him a voice message? Complete it with the following letter:

Letter subject: Didn't call you

Hello, [Name].

I called you recently to discuss [question].

[Signature]

13. If a client persists in not responding through all channels, they may have a lot to do. Use this template - even a very busy person can find a couple of seconds for an answer:

Letter subject: Short answer required

Hello, [Name].

Unfortunately, I can't get in touch with you. I believe that you are very busy or no longer interested in our services.

Please indicate the appropriate answer in your reply:

  1. Please leave me alone!
  2. Too busy, text me again in a month please.
  3. I will contact you myself.

[Signature]

14. If you want to unobtrusively remind yourself of yourself, share information with the client that will be useful to him:

Letter subject: Useful information for your business

15. If a client is late with payment, remind him of this:

Letter subject: Delay of payment

Hello, [Name].

[The date] I sent you an invoice e-mail. Payment has not yet been received, so please inquire if your financial department our account? If necessary, I will send it again. I expect payment from you within a week.

Thanks for your help.

[Signature]

These templates will save you time for real communication with clients. And to achieve greater effect, automate the creation and distribution of templates through . right now - it's free and only takes a couple of minutes.

It is rare now to meet a person with a notebook and a pen in a bag, we are getting used to using notebooks in gadgets, and writing by hand is very useful for the brain and there is scientific evidence for this.

People are losing the skills they don't use and handwriting is one of them. However, scientists do not advise abandoning handwriting, even before people everywhere began to use a ballpoint pen for writing by hand, but writing with a pen and ink, people's handwriting was very beautiful and great importance was given to calligraphy lessons. People wrote letters to each other by hand, postcards, scientific papers, etc., neat, beautiful handwriting was a sign of intelligence and education, and ink and pen contributed to this, which did not allow writing too easily. When life becomes easy, its quality and value are lost. With the advent of ballpoint pens, the "doctor's handwriting" appeared - not readable, and the "teacher's handwriting" - an example of calligraphy.

The quality of handwriting is affected by how comfortable it is to hold a pen in your hand, once you buy a good ballpoint pen, it’s a pity to part with it, it’s better to change the rods, this is also economically viable, because the price for them is low.

Giving up handwriting not only leads to the loss of this skill, we are deprived of the greater benefit of writing by hand for the brain.

Why it's good to write by hand

Writing by hand is very useful for adults, and especially for children.

  1. Handwriting helps you absorb information better. We are all in school years wrote cheat sheets, but rarely used them, because when information "passes through the hand", it is remembered. Before we write something on paper, we must read it, and at this moment the information is assimilated for the first time, when we transfer it to paper using handwriting, we remember it the second time. From typing texts through the keyboard, the effect is much lower, because. while writing by hand, we concentrate more on what we are doing, displaying each letter, we activate the brain area - the reticular activating system, which helps to focus and discard unnecessary information.
  2. Handwriting improves the quality of speech. Letters and essays written by hand are the best simulator for improving the quality of speech. The thing is that people write by hand more slowly than they type on the keyboard and have more time to think about what they will write. In 2009, psychologists at the University of Washington noticed that handwritten work by students was richer and more varied than what was typed on the keyboard. There is evidence that with the advent of typewriters, writers were in no hurry to abandon handwritten work, Truman Capote, Woody Allen, Susan Sontag first wrote by hand and then typed the texts on a typewriter.
  3. Handwriting helps you focus. A sheet of paper, a pen and only your thoughts - everything is simple and nothing superfluous, at this moment a person is immersed in his thoughts and the task that he has set for himself. While typing on a computer has distractions - screen flickering, keyboard clicking, mouse movement, sounds, lights, pop-ups, etc. But creativity is so fragile, the thought runs away in an instant. I had cases of computer failure, the working window was closed, and the text was not saved - not once did I manage to re-write better than the original, or at least the same.
  4. Handwriting relieves stress. In order to write something, you need to concentrate, which means to distract yourself from what oppresses or upsets you, immerse yourself in other thoughts and switch. More often to write by hand means to show your creativity - the arrangement of the text on paper, the way we draw letters and connect them, and even the observance of spelling and punctuation is a manifestation of our Self.
  5. Handwriting trains the brain and prolongs its youth. While writing, the parts of the brain responsible for thinking, language and working memory are involved. A person loses what he does not use, writing by hand gives additional training to the brain, which will push back the manifestations of senile dementia of those who are prone to it. “Comparing the old patient diaries, written by hand, and the new ones, typed on the keyboard, we see a big difference in the ability to formulate their thoughts,” says neuroscientist Murali Doraiswamy, professor at Duke University. , practicing handwriting skills can be a useful exercise to keep your mind sharp."

Articles, a new chapter? If you feel relaxed, energized or even more inspired than at the beginning, you are not alone. Many people claim that writing affects how they feel, how they think, and how they look at things. Indeed, writing texts affects the brain a lot more than we think. Let's see exactly how.

Writing improves memory

Have you ever had a situation where you write down a to-do list or a phone number, and when you need to call or do something, it turns out that you remember it perfectly and there is no need for notes? This is no coincidence. When you write something, you activate a group of cells in the temporal lobe known as the reticular activating system. As a result, your brain increases the concentration on the recorded information.

Cliches stop development

Have you ever read a text that is almost entirely clichéd? At such moments, it seems that the brain is completely switched off. Well, there is some truth in this. Reading and writing clichés reduces your brain's ability to be stimulated by visuals and metaphors. So try to avoid cliches while writing.

Keeping a diary improves health

Many of us lead to write down everything that happened during the day, put our emotions and experiences on paper and save ideas for the future. We know that keeping a diary helps you deal with unpleasant events faster, get over grief and stress, but in fact, the benefits of keeping a diary are much more significant.

Researchers at the University of Texas found that journaling boosts the production of T-lymphocytes. These are immune cells that help the body fight infections.

There is also scientific evidence that journaling improves the left brain. Okay, but what about the right hemisphere responsible for creativity? When the left hemisphere is busy at work, the right hemisphere is activated and creates something creative, fantastic and sensual.

The influence of writing on intelligence

How can you talk about writing and the brain and not mention that this activity makes you. Writing texts increases mental clarity in a way that verbal communication never does.

Writing a text on a topic requires a clearer understanding than talking about it. Before you write something, you need to think, organize your thoughts, and only then turn the carefully processed information into text.

If you are a writer, you must have an impressive vocabulary. You can be grateful for this work. As we write, we begin to notice words and phrases that are used over and over again in our texts. We understand that this will be boring not only for our readers, but also for ourselves. And it makes you look for new words and expressions.

Put away the keyboard

How many notebooks, albums and notebooks are on your desk right now? How many pens and pencils? If a lot, then you are probably a fan of stationery.


And this is very good. The physical act of writing - writing with a pen on paper - engages your brain in three different ways. You use fine motor skills to pick up a pen and write, your brain works to recognize the lines and shapes that create each letter, and you are aware of each word formed in your brain.

So if you can't get past the stationery department, don't fret. You get much more from your attachment to handwriting than your friends who have already forgotten what a pen is.

Write to improve your writing ability

Everyone knows that reading increases vocabulary and improves writing style. This is true, but still the best thing a person who wants to pump up the skill of writing can do is write as often as possible. The reason is simple.

Having an idea drives writing, and writing drives ideas.

Think about this. How often did you come up with ideas for new lyrics and works while you were working on the old ones? Ideas don't always relate to the project you're working on right now, but the act of writing stimulates the brain to generate a variety of ideas.

There is a problem? Write about her

To solve a problem, you need to understand it, explore the details and find a solution. What could be more useful in this matter than to write about it?


Describing the problem on paper helps you fully understand what you are dealing with. A lot of notes will help to explore the details and delve into the essence of the problem.

And finally, is there The best way find a solution than write down the results to see all the ideas in front of you on paper?

What's more, by solving problems by writing them, you not only increase your chances of finding a solution now, but also develop your ability to solve problems in the future.

Do you use writing to focus, solve problems, and find fresh ideas?

Everything you need to know to write a cover letter. Despite the fact that about a third of employers do not read cover letters, they are very important. Therefore, never send a resume without a cover letter.

There are two types cover letters: some are sent in response to an advertised vacancy, while others are sent by the candidate on their own initiative. In the letter, you demonstrate your written communication skills and mention those facts that were not properly reflected in the resume. You can also prevent questions and remove objections that an employer may have when they get acquainted with your resume (for example, about a long break or.

  1. What is a cover letter?
  2. Why do I need to send a cover letter along with my resume?
  3. Plan for writing a cover letter
  4. Tips to help you write a sales cover letter
  5. Examples of polite phrases to use at the end of a cover letter
  6. How to Write a Cover Letter: Templates for Writing
  7. Cover letter examples

1. What is a cover letter?

FROM cover letter is the announcement of your resume. In your cover letter, you must show that you meet the requirements stated in the vacancy as closely as possible. The summary focuses on the past and present. The cover letter is directed to the future. Tell the recruiter what you can bring to the company in the future and why they should choose you.

A cover letter can be critical for two equally qualified candidates.

2. Why send a cover letter along with your resume?

A cover letter is your chance, and probably your only chance, to stand out from other candidates with relevant experience. The main purpose of writing a cover letter is to convince the recruiter to open and read your resume. The presence of a cover letter to the resume also indicates the serious intentions of the candidate.

3. Plan for writing a cover letter

Who?

Every letter begins with a personal greeting. It is very important to indicate in the cover letter the name of the addressee to whom you are addressing. Most vacancies indicate the name to whom to send a resume. If the name is not written, then you will have to do a little research using search engines (Google, Yandex) to find out the name of the recipient of your cover letter. To get started, visit the company's website, which has the organization's contacts, call the phone number and find out the initials of the person you need. If you fail to find the name of the recipient, then the appeal: "Dear HR manager!" would also be acceptable.

What?

In the first paragraph, indicate what position you are applying for, and also explain where and from whom you heard about this vacancy. Otherwise, the employer will get the impression that you sent a generic cover letter without specifying a specific job. This means that you save time writing a cover letter, and thereby lose the employer's trust.

Why?

Do your research. Focus on the company you will be writing to and their open vacancy. To do this, you will need to go beyond the first page of Google search results. A company website can provide you with a wealth of information about its products, services, and important initiatives. Take the time to read as much information about the company as possible. Demonstrate that you are up to date with the latest projects, acquisitions and public announcements. Two sentences showing that you've taken the time to find information can make a big difference.

What for?

Focus on what you can offer them. You should make it clear that you respect the company and explain your interest, but the focus should be on what you can do for it. Prove to the recruiter that you are best candidate to this position. Give three reasons why you should be hired.

4. Tips to Help You Write a Sales Cover Letter

Tip number 1. Don't Retell Your Resume
As you start writing your cover letter, remember that it is the same as your resume. Therefore, the letter should not repeat the information contained in the resume or be a descriptive version of your CV. Don't forget that recruiters are adept at reading resumes and cover letters, so it doesn't make sense to duplicate the same information. This can irritate them for wasted time.

The cover letter should complement the resume, not repeat it.

Tip #2. Be brief
Include in the cover letter only the necessary information in a concise manner. Imagine that you only have 15 seconds to convince an employer to meet you. What would you say to him? Paste this into your cover letter. Recruiters are too busy to read long, essay-like cover letters. Therefore, divide the text into small paragraphs, using bulleted lists as needed.

Council number 3.Don't use cliches
Read the letter again, and remove from it any clichés or platitudes that do not carry any meaningful and specific information about you. For example, do not write that you are "responsible, sociable, executive, hardworking, honest, etc." Everyone writes this and it's not even worth mentioning.

Tip #4check seven times
The cover letter must be written in accordance with all the rules of syntax and punctuation, as well as style. Do not forget to check the text of the letter for grammatical errors. The proverb: "Measure seven times, cut once" is the best suited for this case.

5. Examples of Polite Phrases to Use at the End of a Cover Letter

  • Thank you for your attention to my resume.
  • I would appreciate reading my resume.
  • Thank you for your time.
  • Thank you in advance for your interest in my resume.
  • I am very pleased that you responded to my letter.
  • I am very glad that I have the opportunity to send you my resume.
  • Thank you for your attention to my resume.
  • I will be glad to receive an invitation for an interview, where I can tell in more detail about my professional experience.
  • Looking forward to being invited for an interview.
  • Sincerely.
  • If you have any questions, please get in touch.
  • I will be very glad to have the opportunity to meet in person.
  • Thank you in advance for your attention to my resume.
  • I will gladly answer your questions.
  • Good luck and have a great day!
  • I would really appreciate the opportunity to introduce myself at the interview.
  • If you have any questions, you can call me by phone: 234-56-78-90 or write a message by email.

6. Cover letter templates

A cover letter usually takes no more than one page and consists of four or five paragraphs. In the first paragraph, you should introduce yourself and explain the reason for writing the letter, in the second - describe your professional skills, in the third - answer the question why you are a suitable candidate for the job. The last paragraph must necessarily contain a call to action: ask the addressee to schedule an interview for you and provide your contacts.

Cover letter template for candidates with no work experience

Dear HR manager!


Main part. Insert in each block the main requirements that are indicated in the job description by section:

  1. Education.
  2. Professional skills and knowledge.
  3. Technical skills, languages.

Completion. Answer the question: “Why should you be considered for this position?” You must emphasize that you are an ideal fit and would be happy to work for this company.

Signature. Specify your contacts

Sincerely,
F.I.
phone number
Email

Cover letter template for candidates with work experience

Dear HR manager!
I ask you to consider my resume for the vacancy "X".
Introduction. Explain why you want to work for this company or what interests you about this position.
Main part. Insert in each block the main requirements that are indicated in the job description:

  1. Work experience.
  2. Education (indicate if it meets the requirements of the vacancy. If education is not suitable, do not include this information in the cover letter, but focus on experience and skills).
  3. Professional skills.
  4. Technical skills.

Completion. Answer the question: “Why should you be considered for this position?” You must emphasize here again that you are an ideal fit and would be happy to work for this company.

Signature. Leave your contacts.

Sincerely,
F.I.
Telephone
Email

7. Examples of cover letters for resumes

Example 1

Position Assistant Brand Manager

Dear HR manager!
I ask you to consider my resume for the vacancy of "assistant brand manager".
I am an effective performer and organizer, I can analyze a large amount of information in terms of solving diverse tasks. I try to find non-standard solutions to improve the quality, while reducing the time to complete the tasks.
My strengths are: analytical skills, efficiency and independence in decision-making, high learning ability.
Experienced user of MS Outlook, Word, Excel, power point; know the basics business correspondence and business etiquette; I am fluent in English.
A high level of self-organization, attention to detail and excellent communication skills will help me become an indispensable assistant for a brand manager.

Sincerely,
F.I.
Telephone
Email

Example 2

Position "Office Manager"

Dear HR manager!
I am interested in a position for an office manager in your company. I am very close to the values ​​of your company, which are shared by employees, such as: decency, sincerity, responsibility and ambition. I have also heard a lot positive feedback about working in your company from a friend who told me about this vacancy.
Let me tell you why I'm the perfect fit for you:

  • I am a graduate of MESI, studied in the specialty "State and municipal government". During my studies, I did internships at companies such as Venus and Mars. My responsibilities included: preparation and verification of contracts, as well as the creation of various types of documents using a special office program. RWorking for these companies taught me a lot. I expanded my knowledge of record keeping and successfully applied it in practice. Also met with characteristics of office work.
  • I am a sociable and responsible person. I am able to work effectively in stressful conditions. I learn quickly and master new skills with ease. I am fluent in two languages: English and German.

If you have any questions, you can call me by phone: 123-45-67-89 or write a message by email.
Sincerely,
Contacts

Example 3

Position Assistant Editor

Dear HR manager!
Please consider my CV for vacant position"assistant editor", which I saw on the website of your company "N".
I am currently working at Kristall as a researcher. I would like to start a career in publishing. She graduated from Moscow State Pedagogical University with a degree in Russian Language and Literature. At the university, I gained a lot of experience working in a student newspaper as a journalist, so I am well acquainted with publishing.
I can work in stressful situations and like to work in a team. In addition, I am fluent in English.
I would be very happy to have the opportunity to meet in person.
Looking forward to your reply.
Sincerely,
F.I.
Telephone
Email

Example 4

Position "Analyst Assistant"

Dear HR manager!
Please consider my CV for the position of Analyst Assistant.
I am very glad to have the opportunity to participate in the competition in such a big company, as "X", which is included in the list of the 50 largest private companies in Russia and is one of the leading in the field of consumer goods of daily demand. The stability of the company is important to me, and "X" develops even during the crisis, opens many directions and develops its own brands.
I believe that I can successfully cope with the duties described in the vacancy.
She received her bachelor's and master's degrees in economics from Moscow State University. An effective performer and organizer, I can analyze a large amount of information in terms of solving diverse tasks. I like to work with numbers very much, in exact disciplines I had the highest scores at the university. I try to find non-standard solutions to improve the quality, while reducing the time to complete the tasks.
Experienced user of MS Outlook, Word, Excel, PowerPoint; I can translate and adapt texts, make presentations, analyze and visualize data in Excel, I know the basics of business correspondence, ethics and culture of business communication; English proficiency level - Upper-Intermediate.
A high level of self-organization, attention to detail and excellent communication skills will help me become an indispensable assistant.
I would appreciate reading my resume.
Sincerely,
F.I.
Telephone
Email

Example 5

Position "Project Manager"

Dear HR manager!
I ask you to consider my resume for the vacancy "Project Manager".
I would like to join the team of professionals in the company "A" and I am sure that I can successfully apply my experience and skills.
13 years of analytical and design work in various business areas: mechanical engineering, leasing, banking, insurance. I have bachelor's and master's degrees Financial University under the Government of the Russian Federation.
I can quickly understand the essence of the analyzed investment project, build financial models and available to present the results of the analysis for the end user in the form of a presentation in Russian and English. I have the skills to prepare opinions on investment projects and writing business plans, as well as market reviews by industry.
I use systems approach in solving professional problems, is able to predict the development of events and the consequences of decisions made, identify and formulate the main directions in the work, determine long-term goals, propose and argue forms and methods of work for solving the tasks set.
I am able to manage several projects in parallel and work to tight deadlines.
Strengths: diligence, perseverance and determination, the ability to control oneself and control the situation, leadership skills, punctuality.
I am attaching my CV and hope to have the opportunity to tell you more about myself during a personal interview.
Sincerely,
F.I.
Tel.:
Email:

Example 6

Position "Personal Assistant"

Dear HR manager!
I am very interested in the position of "personal assistant" in your company. Working for a large company like yours provides opportunities for professional growth and personal development. It is precisely these duties that are indicated in the job description that I would like to perform.
I am sure that in this position I will be able to reveal my potential as the best assistant and my professional experience will be in great demand.
I have 3 years of experience in administrative and informational support of the head. I am able to communicate effectively with all departments of the company. The experience gained in the company "X" can be effectively used in a position in your company.
I am able to solve complex and non-standard tasks. As a rule, I manage to deal with them fairly quickly, but if the problem does not lend itself immediately, I will still continue to look for solutions and will definitely bring the matter to an end. Under any circumstances, I try to do everything that I promised and meet the deadlines agreed upon.
I like to multitask; qualities such as speed of reaction, sociability, stress resistance will help me to successfully cope with the duties of a personal assistant.
I would really appreciate the opportunity to introduce myself at the interview.
Sincerely,
Contacts

Example 7

Position "Marketing Specialist"

Dear HR manager!
I would like to start working and build my career in your company as a marketing specialist.
I am interested in the alcohol market, I defended my diploma and had an internship in the company "X", which occupies the 5th place in the ranking of the largest wine and vodka producers.
I can describe myself in three words: analyst, researcher and organizer.
At company A, he was responsible for analyzing the profitability of discounts, sales and investments in promotions in federal networks: "Auchan", "Crossroads", "Metro". Interacted with the sales and analytics department, as well as with external agencies that are engaged in marketing activities in networks. I have experience in development, implementation and development various categories goods.
I know very well the principles of planning and pricing, assortment management. During the period of work in the company "A" I reached a new professional level and I am very grateful to the company for gaining experience in trade marketing and for the opportunity to work in interesting projects.
I was part of the team that introduced the new product line on the Russian market. For the first 3 months, sales were twice the planned figure.
I consider that one of my strengths is the ability to multitask with large databases. This skill was acquired through the daily implementation of various tasks in a strict deadline mode.
I achieve high results by building a working network of contacts, which helps me to effectively interact with all related departments in the company and complete tasks on time.
I strive to become the best in my field and I want to work in a company where I will have the opportunity to develop my skills, engage in interesting projects and work with people from whom I will have a lot to learn.
I will be glad to receive an invitation for an interview, where I can tell in more detail about my professional experience.
Sincerely,
F.I.
Telephone:
Email:

Example 8

Position Trade Marketer

Dear HR manager!
Please consider my resume for the position of a trade marketer.
I have 3 years of experience in trade marketing and sales. got valuable international experience work in the FMCG sector.
I successfully complete tasks related to the preparation of promotional calendar, budgeting and marketing activities, interacting with sales, marketing, finance and external agencies. I am engaged in the audit of retail outlets, in order to analyze competitive environment, control over the work of merchandisers and the placement of POS materials.
Since I report to the sales manager in Russia and the trade marketing manager in France, this organizational structure requires me to solve several problems at the same time. Therefore, I learned to carefully plan my working day, manage my working time effectively, and also this work requires me to prioritize correctly.
I plan and agree on the trade marketing budget and promo calendar, monitor key business metrics including sales, market share, distribution, volume, profit, brand health, and provide point of sale audit reports.
My persuasive skills and perseverance help me manage my budget to reduce my company's costs of merchandising and trade marketing activities.
Thanks to teamwork, I develop my communication skills. Moreover, meetings with clients require me to be diplomatic and able to negotiate.
Analysis of external and internal sales helps me develop my analytical thinking. Thanks to analytical thinking, I can build cause-and-effect relationships and answer the question of why sales are going up or down, subsequently I am able to effectively plan the volume of goods that need to be produced at the factory, as well as plan promotional activities for whole year considering all the risks and opportunities.
The most important quality that I have developed in myself during my studies and work is stress resistance. I know how to respond correctly to any situation - first I analyze it, and then I try to find an alternative solution that helps to get out of a crisis situation.
I am very glad that I have the opportunity to send you my resume.
Sincerely,
F.I.
Telephone:
Email:

Example 9

Position "Analyst"

Dear HR manager!
I ask you to consider my resume for the vacancy of an analyst.
I have 3 years of marketing experience in international companies in countries such as France, Scotland and Spain. Now I work in the company "X", which is the leader in the sale of the brand "N" not only in Russia, but also in Europe.
I am compiling and analyzing weekly reports for internal and external sales (turnover, pieces, outlets, SKU, margin). I use a P&L model for pricing (discount size, price forecasting and preparation of quotations).
Conduct and analysis marketing research allowed me to develop my analytical skills and ability to work with large amounts of information.
Thank you for your attention to my resume.
Sincerely,
F.I.
Telephone:
Email:

Example 10

Position "Marketing Manager"

Dear HR manager!
I would like to propose to the company "X" my candidacy for the position of "marketing manager".
I have 5 years of experience in marketing, trade marketing, planning, research, analytics and strategic marketing. Gained valuable international experience in the FMCG sector, automotive and construction business. He has worked in countries such as Hungary, Poland and France.
Moreover, studying at the Department of Marketing at Moscow State University gave me necessary knowledge in the field of marketing, which I can successfully apply in your company.
I can help with my knowledge foreign languages(I am fluent in Russian, English, as well as German at the intermediate level) and knowledge of specialized computer programs: SAP, SPSS, Microsoft Office Software (Word, Excel, Power Point), Adobe Photoshop, Html and Google Software Analytics.
I have a successful experience in making presentations, developing a plan for launching a new product, analyzing business indicators (sales, stocks, prices, TM events) and organizing point-of-sales (POS) events. Also, conducting and analyzing marketing research allowed me to develop my analytical skills and ability to work with large amounts of information.
Please contact me by phone if you are interested in my candidacy.
Thank you in advance for your attention to the summary.
Sincerely,
Contacts

Example 11

Position "Personal assistant to the head"

Dear HR manager!
I ask you to consider my resume for the vacancy of "personal assistant to the head".
6 years of experience in the administrative field and providing full support to the manager: planning the agenda, maintaining a calendar, prioritizing tasks, tracking results and deadlines for their implementation, organizing internal and external communications, preparing analytical and information materials.
I know the basics of office work, archives and business etiquette. Confident PC user (Word, Excel, Outlook, Power Point), fluent level of English.
I have the skills of negotiating and building effective interaction at all levels of management. I am able to work with a large amount of information in multitasking mode. Able to quickly respond to changing external conditions.
I am able to independently decide and bring to end result all questions, and each time to find a third non-standard solution, in which the quality of the result increases, and the time to complete is reduced. My strengths are high learning ability, initiative, energy, diplomacy, attention to detail, diligence, stress resistance.
Ready for intensive and hard work: irregular working hours, business trips, always being in touch, fulfilling personal assignments of the head, switching between different tasks and projects.
I will gladly answer your questions.
Sincerely,
F.I.
Telephone:
Email:

Example 12

Position "Internet Marketer"

Dear HR manager!
Please consider my resume for the position of "Internet Marketer"
More than 12 years of experience in independent management advertising companies, promotion mobile applications; SEO, SMM, Content Marketing, Guerrilla Marketing, Email Marketing.
I have excellent knowledge of web analytics tools (Google Analytics, Yandex Direct, Metrica), I can analyze and develop performance metrics: audit traffic sources, set goals, segments, events, calculate efficiency advertising campaigns, incoming traffic and key indicators site.
I know how to work in a team, interact with contractors and negotiate, find optimal solutions, work in multitasking mode.
I approach my work creatively, using the whole additional arsenal of Internet marketing tools, looking for new ways and sources of online promotion, monitoring and testing of online innovations.
Thank you in advance for your interest in my resume.
Sincerely,
F.I.
Telephone:
Email:

Example 13

Position "Sales Trainer"

Dear HR manager!
Please consider my CV for the position of Sales Coach.
I managed to achieve my career goal and become a sales coach. I grew and developed first in Russian companies: "Athanasius-beer", "Happyland", "Thermex", then looked for opportunities for new experience and personal growth and conquered new heights in international FMCG companies: Schwarzkopf & Henkel, L'Oreal and Avon. Now at the trainings I share my successful 15 years of experience in sales and management, I provide effective tools and sales techniques.
Let me explain why I am the ideal candidate for this position.

  • First, I am a manager with successful experience I have been in sales for over 12 years and I am always on the firing line, regularly checking in practice how accurately my trainings “hit” the target.
  • Secondly, I am a business coach who owns the methodology for creating trainings and webinars for the needs of the company. I am a real practitioner, and not an ordinary teacher or trainer who himself has never had to sell, convince clients and negotiate. I was in the fields all the time, daily checking the effectiveness of the cases and exercises I developed for training at the trainings.

My goal is a real breakthrough in the actions of the participants after completing the trainings! My trainings also give listeners a huge boost of internal energy and motivate them to achieve high professional success in the company.
I will be glad to receive an invitation for an interview, where I can tell in more detail about my professional experience.
Sincerely,
F.I.
Telephone:
Email:

More 55 cover letter examples for different positions from specialist level to top manager from the areas of: marketing, sales, finance/banking, purchasing, logistics, law, production, personnel management, IT, administration in the book

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The message is summary, while in a capacious form, conveying a clear and precise essence of information. It is written in the form of a short report and does not have excessive artistic turns and phrases. The main task of the message is to convey certain information without leaving the framework of a given topic.

Message Structure

This type of essay is never cumbersome. Unlike classical writings, such a text does not allow long messages with beautiful, vivid epithets.

We write correctly

When submitting a message, keep the following in mind:

  • you can use drawings and diagrams for the application if they are relevant to the topic;
  • highlight the main information, and make sure that the text has a clear theme;
  • do not use terms and words that you do not understand.

At the same time, it is very important to study the given topic well, to read educational or methodical literature. It is advisable to use several sources for work at once - this will make the message complete and complete.

Operating procedure:

  • study of the topic, selection of literature;
  • careful study of materials in order not to make elementary mistakes;
  • highlight the most important thing that relates to a given topic;
  • draw up a detailed step-by-step communication plan;
  • write the text itself according to the points of the plan.

If the topic is completely unfamiliar, then it may be relevant to consult with a teacher or parents. If later you have to read the message in class at the blackboard aloud, then you need to prepare well, and try not just to read from the sheet, but to retell the main essence of the text from memory, using actively to underline the main data or numbers data written out in advance on the board.

The message plan is usually quite simple due to the nature of this type of text:

  • introduction, which tells the main idea on the topic;
  • main text with reflection or official data studied;
  • the final part with the conclusions after writing the work.

Upon completion of work on the message, you need to re-read it in order to get rid of unnecessary epithets, complex phrases and turns. This is exactly the case when you can write briefly and to the point, without additional descriptions and beautiful words!