Shop opening. How to open your store and which store is better to open. Butcher Shop: Staff

08.09.2021

17Oct

Hello! Today we will talk about how to open a store. We will consider the opening of any store, and not a specific example by the type of products sold.

Open your own store- one of the most frequent options from which novice businessmen choose. The store can bring a stable income, practically does not require intervention in work, time and effort. However, many are scared off by ignorance of how exactly you can open your own store, how much it will cost and when it will pay off. We tried to answer these and many other questions in this article.

What documents are needed to open a store

Let's figure out together how to open your store from scratch. The procedure for preparing for the opening of the store begins with registration as individual entrepreneur or limited liability companies. Each of the options has its own advantages, but most often beginners prefer the sole proprietorship, as in this case there will be fewer reporting problems, as well as lower taxes. And the sanctions for individual entrepreneurs are much lower than for LLCs.
Unfortunately, such benefits and simplifications turn into the fact that the entrepreneur is responsible for all obligations with his own property, and the founder of an LLC risks only a share in the total mass of the authorized capital. Among other advantages is great anonymity, because not everyone knows who is the founder of the LLC. You should also pay attention to the fact that when working with alcohol, registration as an individual entrepreneur is not suitable.

The choice should be made in advance, since from legal status depends on what kind of package of documents you need to collect.

LLC registration

To register an LLC, you will need to collect the following papers:

in 2 copies;
for the sole founder - a decision to establish an LLC, for co-founders - an agreement and minutes of the meeting;
photocopies of the passport of the director and founders;
a document confirming the payment of a state duty in the amount of 4,000 rubles (you will need to open a temporary account);
if necessary - .

If none of the founders of the LLC is the owner of the premises at the legal address, then a letter of guarantee will be required.

On average, the registration process takes about 5 days and as a result, the entrepreneur will receive the following documents:

charter with a mark of registration;
registration certificate;
certificate of assignment of TIN and registration with the Federal Tax Service;

IP registration

To register an individual entrepreneur, you will need a shorter list of papers:

receipt of payment of state duty;
signed and certified by a notary;
a photocopy of the passport;
photocopy of TIN certificate;
if necessary - an application for the transition to the simplified tax system.

An important point: those who deal with the entire process on their own do not need notarization of the signature on the application, which will save on the services of lawyers.

The registration period is also 5 days, upon completion, the entrepreneur will receive an extract from the USRIP and a certificate of state registration as an IP. All documents with USRIP and USRLE information for registering an LLC and an individual entrepreneur are sent to extra-budgetary funds every day. The same information is sent to the statistical authorities.

A notice of the completion of registration and a letter from Rosstat can be received either in person at the institution or by mail.

Rospotrebnadzor

Thanks to recent changes in legislation, novice entrepreneurs no longer need to submit a huge pile of paperwork to various authorities. Instead, it will only be enough to notify one specific authority to open a store.

For individual entrepreneurs and LLCs that open trade according to OKVED 52.1, 52.21-52.24, 52.27, 52.33 and 52.62, this body is Rospotrebnadzor. The same applies to those who plan to engage in wholesale deliveries of groceries or non-food consumer goods.

Notice must be submitted in the form specified in the relevant Rules. You can deliver it either in person, or by mail, or in in electronic format, certified electronic signature. In the latter case, the public services portal is used. Upon completion of the process, you can open the store for the first customers.

Which store is profitable to open

Almost all outlets are in demand among buyers. However, some of them bring more income than others, and the initial investment pays off faster. Next, we will look at various ideas for opening a store, estimate how much money you need to open your store. It is also worth understanding which store is profitable to open in a crisis.

Flower shop

Opening a flower shop is always profitable, but you need to choose the right place and delve into flower business so as not to incur losses due to damage to the goods. Flowers need to be able to sell!

Shop products

A reliable and popular option, especially attractive to newcomers to the business. The demand for products will never fall, which guarantees a constant income in case of a good location outlet. However, it requires special equipment, including rather expensive refrigerators. The volume of required investments will be about 600 thousand rubles, and the payback period will be about a year.

Household goods

Such products are also consistently in demand. To open a store, you will need certificates for varnishes, paints, etc. It is most profitable to open household goods stores in small towns and villages. The payback period is 1-1.5 years.

Children's store: toys, clothes, shoes

This product will always be in demand, because no one will save on clothes and shoes for children.

Also, many parents are simply unable to refuse their child when he asks new toy. The environment in such a store should be appropriate - the shelves are somewhat lower so that children can reach all the goods, and the interior is best decorated in bright rainbow colors.

Furniture store

In times of crisis, it is worth paying attention primarily to more affordable solutions, and not to luxury furniture. It is also worth paying attention to domestic manufacturers. In terms of quality, their products are not inferior to numerous foreign competitors, but at the same time they are much more affordable.

Hardware store

People are always building - in a crisis and outside it. A variety of building and finishing materials are in stable demand. The profitability of the business, according to experts, is about 20%.

Auto parts store

Ask any car owner and he will tell you that there are always not enough spare parts in stores and you have to wait a long time for them by ordering delivery from another city or country. Auto parts stores will always be relevant. The main thing in this direction is to find your niche.

If you live in the provinces, consider which store to open in small town. All of the above options are definitely fine. You can also consider, for example, opening a pet store, a car accessories store, a fabric store, etc.

The choice of commercial equipment for the store

No real store can do without the appropriate equipment. The choice of specific models should be made based on the assortment of the outlet. Particular attention should be paid to refrigeration equipment - it is it that takes up the most space, and prices can cause a serious blow to the budget.

The choice of showcases is made on the basis of turnover and assortment. For example, for refrigerated showcases you should choose models with a deep narrow layout, and the temperature regime for them should be observed in the range from -6 to 0 degrees Celsius for fish and meat and from 0 to +8 degrees for cheese, sausages and confectionery.

After refrigeration equipment, it is worth moving on to choosing racks, which will become the main element for displaying goods. Today on sale you can find models with sections from 600 to 1250 mm long. The price varies depending on the length. For bakery products showcases are additionally equipped with wooden baskets, and sections of confectionery products are supplemented with restraints that do not allow goods to crumble.

When choosing commercial equipment, special attention should be paid to the following points: stability, functionality. Quality, durability and design. Before purchasing a specific model, you should pay attention to analogues, compare their parameters, and only then stop your choice on a specific option.

Choosing a location for opening a store

A significant role in the question of how to open your store is played by a competent choice of premises for it. There are a number of requirements and aspects that you should pay attention to when choosing.

Product type. Certain types of goods require that they be sold in certain places. For example, a grocery store or simple household goods should not be placed in large shopping centers - more accessible premises should be preferred. An excellent option would be a building on a busy street in a residential area.
Accessibility and visibility. Remember: even the biggest traffic does not guarantee a large number of visitors and buyers. The point of sale should be located in such a way that there are as many target buyers as possible on the street. You also need to take into account the location of the sign - it should be visible to everyone passing by. Remember: the better the store is visible, the less advertising it requires. It is very important that there are enough parking spaces nearby. Experts believe that the best option would be 5-8 places for every 100 square meters of retail space.
Competitors. The presence of neighboring firms can play both a positive and a negative role. Here it is important to take into account their clientele: a hypermarket and an expensive boutique will not bring new clients to each other, and a beauty salon may well contribute to the growth of the client base.
Price. One of the most important factors. It is worth noting that here we are talking not only about the cost of rent. Any room requires periodic repairs from the owner. In addition, marketing costs should be included in this amount when the store is located far from the main flow of visitors. Do not forget about monthly payments: utilities and others. In some cases, additional redevelopment may be required, which entails considerable costs.
Personal preferences. If you yourself plan to work in your own store, when choosing a room, it will be useful to take into account your own preferences - the distance from the house and the like.

It is very important not to rush when choosing a room for a store. Try to explore the area in advance, look at potential clients and competitors. In some cases, you should not be afraid to postpone the opening date for this, because incorrect choice as a result, it will turn into a whole lot of problems.

Choosing a vendor for a store

As the seller fights for each client, so the suppliers fight for their customers. At its core, a supplier is the same store, but a wholesaler. The supplier should be chosen very carefully. Particular attention should be paid to the following criteria:

Reliability. Of course, reliability is the most important criterion. It includes how obligatory the supplier is regarding the execution of the order, how honest he is during the calculations, how timely he delivers.
Price. It is perfectly logical that everyone wants to buy a product as cheaply as possible. At equal conditions preference should be given to the supplier with the lowest prices.
Range. It is also a very important criterion - the wider the product line will be exhibited, the more interest it will be able to attract.
Brand recognition. Everyone knows that trading is inextricably linked with psychology. To quickly gain a reputation, you should work with the most famous and popular brands. In addition, there are much fewer problems with working with them - it is much easier to return or replace goods under warranty.
Additional nuances. Among the important little things should include discounts, bonuses, deferred payments, the issuance of goods for sale and other similar ones. They will allow you to get additional profit, so you should definitely not neglect them.

Don't limit yourself to working with just one supplier. The best option is to purchase from 2-3 wholesalers at once. That way, if there is a problem with one, the others can close the gap.

It is also necessary to take into account such a nuance as logistics. To do this, you should find out in advance how the delivery network is built, which transport companies operate in the city of the supplier and your own. The best option will be delivered by rail.

Finally, communication with suppliers is most often conducted via e-mail. It is enough to select the positions of interest, and the supplier will issue an invoice in response to this. Chosen after payment transport company will deliver the goods.

Recruitment for the store

Each employer, when looking for employees, can go two ways. He can try to find high-class professionals who will immediately show the highest result, or he can hire promising talented people who have yet to learn the art of trading. As always, there are pros and cons in both cases.

In the first case, the employer will face the problem of a lack of such specialists. In addition, they will also require appropriate wages which not everyone can afford. Yes, and each such employee, by experience, also has a number of peculiar attitudes, so first you need to rebuild them to new conditions. Among the advantages, it should be noted that it will be possible to save on training, and employees will be able to work on the day they are hired.

Talented beginners will become clay in the hands of a master. With proper guidance, they can become top-class professionals, but there is a chance to get only problems instead. But the salary of such an employee may be lower. At a minimum, at the stage of gaining experience, training and internships. Such people can be raised in a team as successful and dedicated employees who are fully consistent with the specifics of the work.

Unfortunately, talent is not always revealed, and loyalty to the company may not come. The training of a new employee is invariably associated with costs, including attendance at courses and trainings. And just the assortment of goods will need to be learned - to find out its features, advantages and disadvantages. When hiring a talented newcomer to work, one should pay attention not only and not so much to his presentation and communication skills, but also to quick wits, because in a short time he will need to remember a lot of characteristics of various goods.

The result is the following picture: highly skilled professionals are the preferred option if you can afford them. Otherwise, you will have to make do with promising newcomers.

Who is in charge of recruiting? In all more or less large companies, this role is assigned to the personnel department. The search for new specialists is most often carried out in the following ways:

Relatives and acquaintances. As practice shows, this is a common option, but often one of the worst. No matter how close an acquaintance is, this does not mean that he will a good employee and the seller. Unlike people from the street, it is more difficult to objectively evaluate the skills of a relative. Very often we subconsciously smooth out obvious shortcomings and biasedly encourage our relatives.
Posting ads in the store and on the street. One of the least expensive, but at the same time effective ways which is attractive. Those who apply for an ad found in trading floor, you can immediately send to the personnel department, which will save a lot of time. Unfortunately, this turns out to be too much traffic - the manager's office is very close, so just curious people can enter it, hoping for luck.
Ads in printed publications and the Internet. There are two main paths here. You can explore an existing offer or submit your own ad. In the first case, you will have to spend a lot of time and effort to study applicants and consider their candidacies. As a result, even searching for one employee can take several days. Your own ad has a number of advantages - if you compose it correctly, then unsuitable candidates can be weeded out immediately. Those interested do not have to call - they themselves will come to your personnel department.
Working with recruitment agencies. The main advantage of this option is the shifting of all work on the study of resumes, searches and interviews to a third party. As a result, only those people who fully match the specified profile will be sent to your company. The disadvantages of the approach are obvious: the work of a recruitment agency requires its own payment, sometimes very rather big. And despite all the precautions, the acquisition of a "pig in a poke" is quite possible. You can avoid risks if the contract with a recruitment agency mentions the payment of a fee only upon enrolling an employee in the state at the end of the probationary period.
Talent hunting or Headhunting. This method personnel search is one of the most relevant developments. It consists in poaching highly qualified specialists from other companies. The main advantage of this approach is the ability to observe employees in action, assess their skills and abilities. The main disadvantage is the high costs, because you will need to make a fairly profitable offer that he cannot refuse. And once a lured employee can always be lured again: one should hardly expect any unconditional devotion from such a person.

The methods mentioned above are equally suitable for finding experienced professionals and promising newcomers. The only exception is headhunting. Experts recommend when looking for a professional to contact recruitment agency, as the chance of finding a truly experienced employee increases many times over. Beginners can also be searched for by other, less expensive means. Experts believe that the team that will combine experienced specialists and young beginners will be optimal. This will make the store more efficient and lower wage costs.

Finally, when hiring, you should not focus your attention only on a diploma and a resume. It is also worth paying attention to the charm of the applicant and his appearance. Remember that sellers will become the face of your company and this face should be beautiful and cheerful.

Store business plan - tasks and goals

An important point in the question of how to open your own store is the preparation of a business plan. Despite the opinion of some entrepreneurs, it is simply impossible to do without compiling it.

The preparation of a business plan should satisfy the following objectives:

It should help a potential investor understand whether it is worth investing in a project.
The information in it should be decisive for the bank if a loan is required.
The plan becomes the source of all information about the project. This information will be useful not only to the founders, but also to outside observers.

Accordingly, the business plan should solve the following tasks:

Definition of the circle of persons, responsible for the implementation of the plan.
Identification of target markets, determination of the position of the store in the market.
Setting short- and long-term goals, forming tactics for achieving them and development strategies.
The product of an estimate of profitability and possible costs.

It is important to remember that a well-written business plan becomes the key to the prosperity of the store. In no case should you ignore this point, since a business plan is necessary not only for large companies, but even for the most modest shops.

Choosing the form of taxation

The issue of choosing the form of taxation plays an important role when opening a store. It is on this that not only the tax burden depends, but also the volume of penalties for various misconduct. It should be said right away that there is no universal answer here, everything is strictly individual. However, there is an algorithm that will help you make a choice:

Prepare general characteristics companies: where the store will be located, whether there will be customers legal entities, what is the value of the assets and the planned annual revenue.
Make an analysis of all forms of taxation and choose common taxes for all.
Choose your preferred option.

The choice of the form of taxation should be made on the basis of your net profit, and not on the amount of tax burden. In some cases, it makes sense to choose a system with large taxes, which will save in the future or achieve a specific goal - occupying a certain market segment or the like.

General system of taxation or OSNO

Applicable to sole proprietorships and LLCs. It is the default option - if there were no statements about the transition to another form, then the OSNO is used. The requirements include bookkeeping, keeping a book of expenses and income.

OSNO taxes for LLC:

The main tax is corporate income tax in the amount of 20% of profits.
VAT value added tax – 0, 10 or 18%.
Corporate property tax of up to 2.2%.
Insurance premiums for employees - 34%.

Taxes OSNO for IP%

Income tax personal income tax in the amount of 13% of income.
VAT - 0, 10 or 18%.
Insurance premiums.

The main disadvantage of OSNO is the complexity of the calculations - only experienced accountants can cope with them.

Simplified system of taxation of the simplified tax system

LLCs under the simplified tax system do not pay property taxes, income taxes and VAT. An individual entrepreneur is exempt from VAT, personal income tax and property used in activities. USN is not available to everyone.

USN requirements for LLC:

Less than 100 employees.
Income less than 60 million rubles a year.
Lack of representative offices and branches.
Income for the last 9 months is less than 45 million rubles.

There are no restrictions for IP.

USN tax rates: 15% for taxes on income minus expenses and 6% on income. The latter option is preferable for stores with low costs. Most often, entrepreneurs choose the first option with a simplified tax system of 15%. However, this option should not be considered the best - before making a choice, it is better to analyze both options.

Single tax on imputed income or UTII

It is a single tax on imputed income, that is, a fixed tax on a specific type of activity. This tax does not depend on income, it is paid even in the absence of it. Payment is made every quarter.

Conditions for the transition to UTII:

Suitable activity.
Less than 100 employees.
Must be permitted in the area where the activity is carried out.
For an LLC, the share of a third-party organization should be no more than 25%.

The transition to UTII is not possible for individual entrepreneurs on a patent basis, and for those who pay agricultural tax.

Patent system or PSN

Currently, there are 47 types of activities that fall under the patent system of taxation. You can find them in article 346.43 of the tax code. The rate for individual entrepreneurs is 6% of the possible annual income. For the transition, the company must have no more than 15 employees, and the annual income must not exceed 60 million rubles. The term of a patent is from one month to one year.

The main advantage of PSN is the lack of reporting, the need for cash register and a fixed amount of tax. This option is optimal for entrepreneurs whose activities are seasonal and of little use for stores.

How much does it cost to open a store

Many are wondering how much it will cost to open own store? Which store to open minimum investment? It is simply impossible to answer this question at least somewhat unambiguously, there are too many factors in use. What exactly are you planning to sell? In which city will the store be opened, and in which area? Because of this diversity, prices vary in a very, very wide range. Most often, you can say something definite already at the stage of business planning, and then a new, even more interesting question arises: where to find start-up capital to open a shop?

Experienced entrepreneurs start looking for funds after registering a business. In this case, a detailed business plan is on hand, in which you can see the entire project with an indication of the amount for its implementation. It is possible that the required amount could have been found much in advance and now there are no problems with the issue of payment.

Otherwise, you can refer to the following sources:

Investors. After you have ready business-plan, you can try to find an investor for the project. Unfortunately, this path is one of the most difficult - not everyone will be ready to invest their own funds in your business.
Banks. A bank loan is also a common method of solving a problem. However, you should not think of it as a panacea - it often falls on the shoulders of a novice entrepreneur like a yoke, significantly slowing down business development.
Friends and relatives. You can always try to involve friends or relatives in the cause. Moreover, we are talking here not only and not so much about a loan, but about a full partnership. After you develop, it will be possible to simply redeem the share.

Attracting the first customers

After opening the store, the question arises of attracting the first buyers. Currently, marketers have managed to come up with many recipes for success, but the simplest and yet most effective are:

Distribution of leaflets. The main thing here is a bright attractive design that would make a person not only take the leaflet, but also become interested in its content. It should also contain important information regarding the goods you offer, as well as the address, contact numbers, etc. You can distribute leaflets not only on the streets, but also scatter them in mailboxes and put them on tables in supermarkets.
Posting ads. The method is as simple as it is effective, but not without drawbacks. Not many people look at notice boards (unless they are at public transport stops). In addition, this method can spoil the reputation in the future - "advertising on poles" is perceived negatively by many.
Display advertising. Perhaps the most optimal method to date. You can place an ad in newspapers, on television, but, first of all, you should advertise on the World Wide Web. The latter option is especially good because it will not require so many investments, and the audience coverage will be simply huge. In addition, you can choose literally any convenient format for your advertising.
Recommend to friends. You can tell about your product to acquaintances, friends, relatives, relatives of friends, etc. This option will be the most in a simple way advertise your product without spending any money at all. At the same time, it is also distinguished by efficiency, because we all trust our own environment much more than even the most beautiful. flyers. Do not discount the effect of " word of mouth". Even experts admit that he is one of the most effective methods advertising.

Finally, it is worth giving a few tips that may be useful to aspiring entrepreneurs who are thinking about how to open their own store.

Rather than developing their own brand entirely, entrepreneurs prefer to franchise. This phenomenon is called franchising and is a special type of relationship between entities in which the franchisor transfers the rights to conduct business without restricting either the basic principles or the business model of the franchisee.

Such an approach has its pros and cons.

Advantages:

Saving money;
Product certification;
Ready ground for business (no need to develop a strategy, concept, etc.);
More acceptable credit terms;
Decreased advertising costs (the brand will no longer have to be promoted);
Centralized marketing strategy;
Support from the copyright holder in terms of procurement, supply, design and staff training.

Flaws:

Difficult conditions for both parties due to the shortcomings of the legislative framework of the Russian Federation.
The contract is concluded for a period of 5 years. Termination is subject to penalties.
Costs in the form of monthly royalties.
Permanent control by the brand owner and some restrictions.
Franchising does not eliminate the need to go through numerous bureaucratic procedures, including the registration of an LLC or individual entrepreneur.

Franchises of many stores can be found in ours.

Conclusion

As you can see from the above, if not everyone, then many, can open a store today. You need to know where to start to open your store. The main thing in this case is careful planning and understanding of the processes of the store. Of course, no business at the beginning of the journey is complete without a lot of troubles, but if you follow the tips given above, in a year or two your own outlet will begin to generate a steady income. We hope that we were able to help you, and now you can easily answer the question of how to open your store!

Own business: How to open a butcher shop

You can open your own butcher shop with 50 thousand rubles. That is how much a ready-made pavilion costs on a turnkey basis with all the necessary equipment. The income from one point will be from 200 to 500 dollars net. And if you organize several such shops, then the profit can be increased significantly.

A specialized butcher's shop selling meat products, sausages, etc., brings its owner a monthly net profit of about $200-500. According to experienced entrepreneurs, it is more profitable to keep several points, for example, three to five: it takes a little more time to control, and the profit is many times higher. For example, five points in two or three markets bring $1000-2500 net profit.

Butcher Shop: Equipment

Start off meat business it is better to open a butcher shop selling secondary meat products - sausages, sausages, dumplings, since the organization of the sale of fresh meat will require additional approvals from the SES, additional costs for cutting meat, a qualified seller, etc. The product range should consist of 30-40 items. You can organize an outlet in a pavilion on wheels, which is a container, the wall of which opens, forming a counter.

Advantages of the container: it can be attached to a car and transported to any convenient place, the area (about 12 m2) allows you to install refrigeration equipment and even a special showcase there. Experienced entrepreneurs advise you to carefully consider the choice of a butcher shop window - it should be wide enough so that you can lay out the maximum number of goods.

Such a turnkey container with a refrigerator and a showcase can be bought for 50 thousand rubles.

If you buy all the equipment separately, the costs will be higher. Included necessary equipment for a butcher's shop includes: a refrigerator (about $ 3,500, used is cheaper by 30%), a cash register (from 12 to 20 thousand rubles), you can also purchase an additional refrigerator with remote cold for insurance in case the main one fails ($3900).

Butcher Shop: Registration

The organization of a meat business begins with registration in a tax legal entity or individual entrepreneur. It takes about 5 days to complete. Licenses for the trade in meat products are not required, however, permissions from Rospotrebnadzor (which now includes the former SES and the state trade inspectorate), firefighters are required - this takes from 2 months, costs - from 4-5 thousand rubles.

Butcher Shop: Assortment

At the initial stage, it does not make sense to make an overly wide assortment of a butcher shop, since a small company will not be able to write off unsold goods without loss. The optimal number of items in the assortment should be about 30-40. It is possible to expand the assortment at the expense of related popular goods - cheeses and butter. But the emphasis must be placed on the quality and freshness of products, ensuring regular uninterrupted supplies (with a regularity of at least 1 time per week). This in turn will attract buyers. You can also include an exclusive product in the assortment - for example, turkey meat. This will allow you to stand out from your competitors. The markup is 30% or more. The purchase of goods will require from 15 to 30 thousand rubles.

Butcher Shop: Staff

The main staff of the butcher's shop consists of sellers, accounting functions are taken over by the entrepreneur himself. You can also do without a loader, since the supplier unloads the goods. To service one outlet in the market, two sellers are enough, who will work in shifts. Their salary will be from 200-300 rubles per day.

Total expenses for opening a butcher shop:

Pavilion - 50 thousand rubles.

The cost of permits - 5 thousand rubles

Total: 55 thousand rubles

Monthly expenses:

Rent - 8300 r

Security of the place - 2700r

Electricity costs - 1500-2000r

Taxes - 1500r

Salary - 7000r

Total: -21500r

Net income from one point - $200-500, from five $1000-2500

Based on an article by Lidia Lazareva for the Delovoy Petersburg newspaper

*The article is over 8 years old. May contain outdated information

Profitability calculator for this business

Ready-made ideas for your business

One of the activities that a metal repair shop is engaged in should be taken out of its borders - closer to a synergistic symbiosis with related services and related products....

Experience in setting up a management company software and its licensing, Sergei Pronin, Director of Logisiel LLC, shared the site with the readers of the project.

Most new businesses in Russia are started by relatives, but only one out of three family businesses end up surviving. How to build relationships in a family business?

Business on catering can be built in completely different formats. One of these areas is catering - that is, providing meals on the road, at the place specified by the customer.

How to open a grocery store? Thought open small shop products often comes up as a profitable business idea in a small town or countryside. Indeed, even a small grocery store can become a source of stable income.Not so long ago, to make money from trading, it was enough small investments, unsuitable premises and unobtrusive service. Now the retail sector is very competitive, so the approach to organizing the work of the store must be serious.

Opening a grocery store in a residential building is not always easy. If there is no special retail space in a high-rise building, then for this you will have to buy a couple of apartments and transfer them to the category of non-residential premises. This can be a difficult task as you will have to make a separate entrance, coordinate with the meeting of residents on the use of common property (facade, roof, basement), obtain permission for redevelopment, etc. In some cases, renting a store space will be the best option.

The choice of premises for the store is one of the key issues, with the solution of which you must begin the implementation of your idea. But that's not all. In our guide, you will learn about other important retail factors that directly affect your entrepreneurial success. So, we open a grocery store.

Own store: how to open a grocery store from scratch

Are you planning to start your own business? Do not forget about the current account - it will simplify doing business, paying taxes and insurance premiums. Moreover, now many banks offer profitable terms opening and maintaining a current account. You can get acquainted with the offers on our site.

How to open a grocery store from scratch: step by step instructions

If you want to learn how to open a grocery store, then our step-by-step instructions will help you with this. Where to begin? Marketers are sure that the choice of the location and assortment of the store will be the most important for the success of the retail trade, so the first point of our step by step instructions it's just a choice of location.

Select a store location. You can open a store in a separate building, in a residential multi-storey building or on the territory shopping center. Each option will have its pros and cons, but you need to focus on the expected customer flow. It is preferable to choose a more expensive room with more traffic than a cheap one, but where potential buyers a little.
Register an individual entrepreneur or LLC, you can find out the full description of these organizational and legal forms in the article ""? Please note that if you want to sell alcohol, you must register an LLC.
Select the taxation mode and calculate. You will have some time after state registration to decide on the choice of regime, otherwise you will remain on the general taxation system. And this is difficult and unprofitable. In addition, the need to purchase a cash register depends on the chosen tax regime.
Do technical project and get permits to open a grocery store. Above, we have already told what permissions are needed for this.
Purchase and install commercial equipment.
Define your target audience. Who will be your buyer: housewives of several nearby high-rise buildings; business center employees; picky gourmet consumers? The solvency of your category of potential buyers must be taken into account when choosing an assortment for a store.
Select several suppliers of goods for your store, find out on what conditions they work: delivery time, minimum purchase quantity, availability of quality certificates. Buy the first batch of goods to start the store.
Report the opening of the store to Rospotrebnadzor by submitting a notification.
Conclude with your employees.
Run ads and arrange store opening.

Video: "How to open a grocery store from scratch?"

Today we will talk about how to start a meat business. With a competent organization and the right approach, it will not be difficult to increase your capital and create additional jobs. If you already own a meat processing plant, this will be a big plus, otherwise you will need to establish close cooperation with manufacturers.

Profit will be greater if you create several butcher shops in different places. At the initial stage, about 50 thousand rubles will be needed, excluding the purchase of meat. Approximately how much will a pavilion equipped necessary inventory for activities in this industry. Daily profit can be from 6 to 15 thousand rubles, depending on the number of outlets and their location. Based on their experience as entrepreneurs in the meat sector, it is most profitable to maintain and serve from 3 to 5 butcher shops. The maximum profit will be 30-75 thousand rubles. in a day.

At the initial stage, you will need to draw up a business plan that will help you solve the following tasks:

determination of a specific direction of the company's activity;
selection of popular products;
assessment of the state of a particular market segment and determination of the state of its development;
grade financial position and implementation costs;
forecast of trends in market demand.

The main points of the butcher shop business plan

It should describe in stages all the key points of doing business. The butcher shop business plan contains approximately the following sections:

Selection of inventory and equipment

for the meat trade is considered the first step on the road to success. Properly selected equipment will attract the attention of buyers to the product, skillfully located on the shelves. best product for the store are secondary products - sausage, sausages, meatballs, dumplings. The best product for a butcher shop is fresh meat. These types can be combined assortment list products of your outlet.

List of required equipment:

refrigerator (price from $500);
cash equipment (from 12 to 20 thousand rubles);
additional refrigeration equipment for remote cold (from $ 900);
electronic scales, mechanical scales (with weights);
cutting deck, axes, knives;
cutting boards, spatulas for minced meat;
electric meat grinder;
durable metal hook for hanging the carcass;
counters;
inventory for displaying goods (dishes and baking sheets);
sanitary equipment (towels, brushes, buckets, basins, etc.)

A business plan for a butcher shop may be needed at any stage of activity, so it must be drawn up correctly and clearly. During the existence commercial enterprise important to decide important questions, as the cost of cutting meat carcasses, finding qualified employees, obtaining permission from the SES authorities.

Note: You can download a ready-made butcher shop business plan with our partners with a guarantee of quality!

Meat shop

A pavilion on wheels, or a container with a counter, is best suited for the meat trade. Its main advantage is mobility. It is easy to move it along with the products to another location for more active trading. In addition, there is enough space in the container to accommodate a wide range meat products. The review of goods for buyers on the counter of the container is quite acceptable. The price of the container, which has already been mentioned above (50 thousand rubles), along with the internal content, is available to any budding entrepreneur. You can ask existing entrepreneurs how to open a butcher shop and buy a pavilion from your hands, it will cost much less.

IP registration

Obtaining permits and licenses will take at least 5 days. The term for obtaining documents confirming permission for the right to trade can take up to 2 months, the budget of your wallet will decrease by 4-5 thousand rubles. You will need permission from the fire safety service and Rospotrebnadzor.

Butcher shop product range

A large list of nomenclature at the initial stage of the functioning of the meat pavilion is inappropriate, a huge selection of goods may not be sold. The optimal number of items is about forty. The meat assortment can be offered with butter, cheese and other products that are in demand. An important criterion that will help keep regular customers- always fresh products in sufficient quantities. Therefore, the choice of suppliers must be taken care of before opening a butcher shop. The supply of goods must be uninterrupted, at least once a week. Helps you stand out from your competitors unusual goods, for example, rabbit or turkey. The purchase of goods will require funds in the amount of 15-30 thousand rubles.

Working staff

For one butcher shop, two sellers working in shifts will be enough. Their salary will take about 400-500 rubles. in a day. Accounting services are not required, you can do all the calculations yourself. Loaders of the supplier are engaged in unloading of goods. Cleaning of the premises is carried out by sellers after the end of the shift.

Total costs

A butcher shop as a business is able to bring high profitability and payback in a short time. The expenses for its opening will consist of the main ones (acquisition of the pavilion and registration entrepreneurial activity) and additional ones.

Approximate calculation of monthly costs:

rent - 8300 rubles;
security - 2700 rubles;
the amount of taxes is calculated individually;
salary - about 24 thousand rubles;
electricity will be spent in the amount of 1500-2000 rubles.

Excluding taxes, the monthly maintenance of one trade pavilion will cost 36.5 thousand rubles.

You will have to face one difficulty caused by the specifics of meat products - this is seasonality, due to which the price of all products can change several times a year. In the summer, you need to prepare for the fact that the demand for products can drop sharply, people try not to eat meat on hot days, preferring fruits and vegetables. Many people spend this time at their dachas and resort places. At this time, experienced "meat" businessmen make discounts, actively cooperate with the cafe, change the assortment and use flexible sales methods.

Where to start if you want to open your own store? Which store is better to open and how to choose goods for trade? How much does it cost to open your own small store and how to do it from scratch?

Hello, dear readers of HiterBober.ru business magazine. Entrepreneur and author of the site Alexander Berezhnov is with you.

When aspiring entrepreneurs have a question about what kind of business to start, many choose the simplest and most obvious - retail, namely the opening of your outlet or store, which is essentially the same thing.

The article will be especially interesting for a beginner who decided to open a store without sufficient experience. After studying it, you will learn about all the secrets and nuances of this business.

The information in the article is universal for opening any kind of stores.

For example, if you decide to open a clothing store, an auto parts store, a children's store, or a grocery store, then you will have to go through the same steps. Here you will also find recommendations for opening the most common types of stores. This will be especially true for you if you have not yet decided which store to open.

Now I will tell you everything in order!

1. What you need to know to open a profitable store

Dear friend, most importantly, you must understand that the vast majority of people come up with the idea of opening a store as a simple commercial project at first glance.

For clarity, I propose to consider the objective pros and cons of your store as a business. This will make it easier for you to decide which store to open and what to look for.

Pluses (+) of your store as a business

1. Clarity for the average person

That is why most aspiring entrepreneurs consider their store as the first project. Since childhood, we have been accustomed to seeing markets, stalls and even supermarkets, where today you can buy almost everything.

The truth is that a person is reluctant to take on a task that he does not understand. In the case of the store, it seems to us, we will have the least problems. But this is only partly true.

2. Ease of implementation of the idea

In general, in trade, 99% of all business processes have long been worked out.

It is not for nothing that, having opened 1 store, its owner often does not stop and, with the right approach to business, outlets multiply like mushrooms after rain.

Indeed, all you need is not to reinvent the wheel and go along the beaten track, which should lead to success in your business, unless, of course, you “hit the jambs” at the very beginning.

3. Ease of calculations (forecasting income and expenses)

Trading is the most understandable business also in terms of settlements. Do you have the cost of goods, trade margin and the costs you incur in doing so.

4. Sustainability of business with its promotion

A well-established outlet is a paradise for its owner. For example, a "brisk" grocery store in a residential area of the city can provide you with a comfortable life, even despite nearby competitors.

5. Ability to sell your store as a ready-made business

Having built the entire store management system correctly, you can only occasionally coordinate the main processes, all things will go by inertia. So you become the owner of a completely autonomous system that makes a profit.

Naturally, many people who have capital but do not want to open their store from scratch will want to become the owner of such a “tidbit”.

Now selling a business is as easy as selling a car or an apartment, you just have to notify potential customers that you are selling your profitable store.

Cons (-) of your store as a business

1. High competition

The reverse side of the simplicity and clarity of opening a store is high level competition. After all, there are a lot of people who want to become the owner of their own outlet. Every second entrepreneur wants to open his own store in one area or another. This greatly complicates the start in this business and its further development.

2. Relatively high business entry threshold

If you are dealing with a product and selling it through a regular store, in this case you will need several hundred thousand rubles, or an average of $10,000, to start your business.

3. The appearance of remnants of unsold goods

One more weak side store as their business are the remnants of the goods.

Especially often they are formed in grocery stores and in stores selling seasonal goods. For example, Christmas toys and other holiday accessories.

The cost of the rest of the goods has to be included in the current cost, which leads to a drop in demand, as the final price of the goods rises, and the buyer does not want to overpay.

4. A large number of periodic routine operations

Suppliers and working with them, tracking product balances, updating the assortment, renting, working with staff (if any), taxes, checks, inventories - this is a far from complete list of what you will have to face in the process of working on your own store.

5. Seasonality of business depending on the chosen niche

Each trading niche has its own seasonality. It can be more or less pronounced. For example, building and finishing materials sell well in summer, while sales fall significantly in winter.

Other shops make super profits in winter under New Year, and in the summer they “suck their paw” in anticipation of a new profitable season. Pay attention to this factor when choosing a niche for a future store.

6. If the business fails, the risk of losing 80% of the money

If suddenly your business does not go well, then the purchased commercial equipment will have to be sold for next to nothing, and the remaining goods will also be sold in bulk or simply presented to friends for the holidays (if the goods do not belong to food).

I hope that now you have a better picture of opening your store and know what difficulties you will face in the process.

You can reduce the risk of financial losses if you approach the opening of your store, or rather trading activities, in a slightly different way, for example, by starting trading on the "Business with China" section.
This is a very trendy and interesting topic today. My friends are doing it successfully. When buying goods in China, you can sell them at a markup of up to 500% without even opening a physical outlet. This business can be done through the Internet.

Yevgeny Guryev, a specialist in the “Chinese theme”, teaches this business very cool. Our team knows Zhenya personally and recommends him as a professional in this field.

Watch the video in which student Evgenia shares her impressions of the training and monetary results:

We continue the theme of opening our store.

2. Opening a store from scratch - sweet myth or bitter truth

If by “zero” we mean the lack of knowledge and experience, then of course such a zero will not be an obstacle to the implementation of the project.

But if someone thinks that you can open your store without having anything, then you must be disappointed - this is really a myth!

Let's look at those mandatory elements, without which it is simply impossible to open a store in principle.

I will list this minimum, and then you yourself can calculate in numbers how much, according to conservative estimates, it will cost to open and maintain a store.

For example, one of my acquaintances, having opened a store women's clothing premium, invested in it more than 1,200,000 rubles . This amount included the rental of premises, repairs in it, the purchase of goods, the purchase of commercial equipment, hiring staff, registering a company.

How much does it cost to open your store?

1. Premises (shopping area)

Own or rented.

Naturally, having your own space (not rented) gives you tremendous advantages, but unfortunately, a minority of people have such a bonus at the start.

Get ready for the fact that rent will “eat up” most of the profits, and during seasonal recessions you can work “to zero” without earning a penny or even go into the red, putting money out of your pocket.

2. Trade equipment

In rare cases, you will not need counters or other equipment: stands, refrigerators (if you open a grocery store). Depending on the specifics and size of your outlet, the cost of commercial equipment will vary.

3. Product

You can take part of the goods from suppliers for sale on the terms of deferred payment. That is, give money for it after the sale. But the other half of the goods will most likely have to be purchased.

It is especially difficult here for novice players in this market. So, if you are a beginner, then not every supplier will agree to give you the goods for sale due to a lack of trust.

4. Seller

At first, you yourself can act as a seller and it will even be useful, because it is the owner who is primarily interested in the success of his business.

So you will study the most popular products, work with the objections of customers and be able to transfer your experience to employees hired in the future.

5. Legal and accounting nuances

In any case, you will need to officially register your commercial activities, as well as periodically submit reports to tax office and the Pension Fund.

In addition, you will deal with invoices, invoices and contracts. With all these points you have to deal with sequentially.