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20.11.2019

If you are looking for new business ideas in Russia, and you yourself want to get ahead of the market for goods and services in Russia, then you need to look for new business ideas that are not yet in Russia. Best foreign ideas unusual business from Europe, America, China, Japan and other countries.

The content of the article :

7 foreign business ideas that are not yet in Russia

There are quite a few variations of business international and local level well established in all corners of the planet. It is quite difficult to determine their source, since the process began immediately in many states. Below will be listed best business ideas that are not in Russia.

Idea #1. Server water heating

Company Nerdalize implements ideas for small businesses in Russia. She suggested heating the water in the house with the help of servers, which allows homeowners and the owner of data servers to benefit. The essence of innovation is as follows:

A special heater receives energy from the cooling system of the server (computer);
This approach allows you to save about 40% of energy, reduce costs (in Holland, they announce a savings figure of 300 euros per year for an average house);
Environmental benefits by reducing carbon dioxide emissions.

At the moment, the Nedalize startup has become quite successful and has received an impressive investment in 320,000 euros.

Something similar was offered in Germany by the company Cloud&Heat, but for the installation and purchase of the server they asked for at least $ 15,000. Nerdalize install servers for free, taking only subscription fee, which is actually more profitable than a simple monthly electricity bill.

Idea #2. Car service aggregator

A foreign business idea with a car service aggregator got off to a good start. In most regions of Russia, this type of business is still missing, so there are great prospects for its implementation. There can be two options in total:

Creation of your website and conclusion of contracts with services;
Search for a suitable franchise operating within the brand throughout the country ( for example, "V-AUTOSERVICE").

Under the above franchise, the cost of entry will be about 135,000 rubles for assistance in organizing, providing access to a large project and other nuances, while the potential income is declared - more than 100,000 rubles per month. The only task on the part of the entrepreneur will be the conclusion of contracts with local car services.

Thus, this foreign business idea is quite fresh for Russia, and given the number of car owners, it is also relevant.

Idea #3. Key duplication machine

Automation manual labor more and more captures the world, gradually moving to the Russian space. Today, key artisans may lose their jobs, as it is now possible to make a copy of a key simply by using a machine in a mall or other location.

Abroad, this idea is used very actively, but in Russia so far the process is moving slowly, especially in regions where income levels are lower. Special machines are available from various brands such as: MinuteKey, KeyMe and others.

The cost of the service is not much different from the masters (from 100 to 250 rubles, depending on the complexity of the key). The required investment is 200,000 - 300,000 rubles for the purchase of a machine, therefore, due to low popularity, the idea can pay off for a long time.

Nevertheless, progress is inevitable, sooner or later Russia will be filled with these machines. If you want to participate in a new trend, then do not hesitate.

Idea #4. VR broadcasts of sports events

Excellent and modern business idea with minimum investment. Virtual reality is a fairly new phenomenon for the whole world, but unlike Russia, most countries are trying to actively introduce innovations into their lives. In particular, this affected sports matches, which can now be watched with glasses. virtual reality, acquiring a sense of location in a real stadium.

In the future, in the next 5 years, 360-degree videos and broadcasts of matches in this format will become widespread, but the implementation of the idea will require a lot of effort and taking into account hundreds of legal nuances.

Idea #5. eSports children's camp

Esports has firmly established itself all over the world, having gained particular popularity in Asian countries, where the training of cybersportsmen is treated as a state project. In Russia, such hobbies are treated with caution, but this does not prevent the industry from developing extremely quickly.

The organization of the camp will require taking into account many factors that are not much different from the usual children's institution(food, entertainment programs, accommodation). Esports will be here as one of the entertainments, but one should not forget about a full life. On a smaller scale, the camp can be turned into a simple esports section.

To organize and build your own similar camp, you will need a fairly large amount, as a rule, it is easier to negotiate a partnership with already open children's camps. Investments will be required only for equipment and hiring counselors, the rest depends on the agreement with the camp.

Idea #6. Electronic subscription system for coffee

Morning coffee at the office or before work is a popular way to tone up. Many people drink coffee this way every day, spending considerable amounts in the total recalculation. Abroad, special coffee subscriptions have long been popular, which operate in various restaurants and cafes. In Russia, only recently one such system has appeared - “ coffee cup».

The benefits of a subscription are:

Its owner can save up to 60% on the cost of coffee, it is enough to show his subscription in the application to the seller or waiter in the cafe participating in the program, and also provide a special code;
The subscription distributor will receive about 25 rubles from each cup and more if coffee is ordered in bulk by corporate clients;
Restaurants and cafes also benefit from additional advertising and customers.

It is also interesting that investments are practically not required if you work together with Coffee Cup. It is enough to become a partner and agree with local cafes on cooperation, after which you will make a profit ( net profit in the network is about 240,000 rubles per month). Otherwise, having capital, you can try to create your own subscription system and compete with the Coffee Cup. It is enough to recruit a team of partners, develop a website and a mobile application.

Idea #7. wedding gifts aggregator

Quite an interesting idea, which was invested in Social Capital in the amount of more than 40 million dollars. The application was called Zola". This is a wedding gift service with the following features:

Newlyweds choose a list of things in the application that they really need;
Guests, if possible, pay for the selected goods.

Service is different high level usability, very easy to manage and convenient.

Russia is currently far from such ideas, but you can try something similar. Here, considerable capital investments will definitely be required, in the absence of which one can come up with an easy analogue with less potential that does not require complex development.

American business ideas that are not in Russia

New ones that are not in Russia are born every day, but only some of them are ways to really work. America has great financial resources due to cheap loans, so American unusual and new business ideas that are not in Russia are quickly implemented.

Idea #1. Aggregator of cafes and restaurants with delivery

This niche is already gaining momentum in our country, but some cities do not yet have worthy competitors. A striking example is Delivery Club with food delivery from many restaurants, which is often included in ratings and the best business ideas in Russia. It is difficult to find a worthy replacement for them, and in some cities there is no Delivery, but there is someone to deliver.

The idea is simple:

A website is being created, an application with a menu of various restaurants and cafes (McDonalds, KFC, Subway, etc.);
People are encouraged to order products at a certain price;
Service employees buy food in a cafe and take it to the customer.

The profit comes from the markup on the food, plus the delivery fee. The idea clearly came from America, but perhaps the train in this niche is already leaving. Nevertheless, with the availability of capital, it is possible to compete with Delivery Club, or work in small cities where they have not yet reached.

Idea #2. Salad constructor

An interesting idea from the USA similar to Subway, which allows you to design salads in places with high traffic and cafes. In America, one of these cafes is Chop't, in Russia, such analogues have not yet been observed.

As customers of such cafes note, the cost of a salad goes from $8 and more, someone collected ingredients for $15.

It will take a lot of investments, over 500,000 rubles to implement such an idea, because you need your own cafe, various permits and compliance with sanitary requirements.

Income from a decent restaurant or cafe can be unlimited, it can be scaled within a franchise throughout the country. Thus, the salad designer is an interesting analogue subway that appeared in the USA. It can be adapted to many variations of chain cafes.

Idea #3. Outdoor phone charging

Recharging the battery on the street or on the bus has long gained popularity in other countries. Many say that it all started with the United States. In New York, there are similar chargers almost everywhere.

In Russia, it will be quite difficult to implement such an idea, because it is more of a social project that requires state permits and support.

Monetization is usually carried out by promotion own brand, there are no paid charges, so income can only be due to profit from government contract when installing.

As a result, the idea is interesting with street charging, but a business can be made from it only if there are connections in government structures. In addition, it takes time for Russia to come to the need to equip most cities with such innovations on a federal scale.

Idea #4. Interactive lunch and grill

Such restaurants have actually existed for a long time in the USA and in many other countries, for sure, in Russia they can also be found, but in very, very rare cases.

The idea is that the client is provided with raw meat and seafood, which he roasts on coals for himself right at the table and eats.

People are primarily interested in the emotions they receive, when everyone can fry the meat as they want, feel the smell and so on.

To implement interactive cooking, you will need a cafe-restaurant, plus a lot of investment in equipment ( at least 5,000 USD by US standards). Profit is not limited.

Idea #5. flower hostel

Not only pets, but also plants need care during a long vacation. In the US, the so-called " hotels for flowers". In Russia, such establishments already exist, especially in the capital, where progress is in full swing. The regions, as usual, lag behind in this regard, which opens up great opportunities for entrepreneurs.

Today there are already many successful cases in this niche, we highlight the main nuances:

For storing flowers of various sizes, they usually charge from 2 to 5 rubles a day;
More than 40 small pots can be placed on one square meter, which will bring over 80 rubles a day and 2,400 rubles a month, which is not bad for a business idea with minimal investment;
Growth of volumes depends on the region and opportunities, business advertising;
Although in most cases investments for such a business are practically not needed, but the income is not great.

A flower hostel is a great overseas business experience as many people need flower care while on holiday. It is difficult to predict income, it all depends on the size of the city and the degree of advertising activity, of course, all this can only be attributed to the category of small business.

Idea #6. Sale bags with speaker

The next option is the sale of briefcases and bags with a built-in Bluetooth speaker. Modern teenagers very often use such devices in Everyday life, so the device will fit well with the trend taken from the USA.

The price of the portfolio depends on the quality of the columns and varies from 2,000 to 10,000 rubles. The main option for starting a business is the wholesale purchase of briefcases and bags, and then the resale of bags in your own outlets and online stores. To start, you will need a capital of about 100,000 rubles or more, depending on offline or online sales.

potential profit in the region of 30,000 - 50,000 rubles per month and above.

Reselling trendy items like speaker backpacks is an interesting business option. A lot of different novelties appear in the financial center of the world - the USA.

Idea #7. Phytowalls from plants

A narrow and innovative niche - the design of phytowalls from plants in offices and residential buildings. Another name is " vertical gardening". There are very few companies in Russia in this area, basically everything is concentrated in Moscow, so in large regions the path is free, with virtually no competitors.

Peculiarities:

Phytowalls and phytomodules will require initial investments, now there are manufacturers in Russia (the price for 1 square meter is from 10,000 to 30,000 rubles);
Profit from 50,000 rubles per month and is not limited, depends on the size of the city, region;
Large customers will become a gold mine - shopping centers and corporate offices.

In general, phytowalls are a trend of recent years, since many participants are actively breaking into the niche, so you should hurry up when choosing this direction.

Idea #8. Vacation car rental service

A prime example interesting business idea from the USA is FlightCar car rental service. The idea is to rent the cars of those who leave them at the airport for the holidays. The owner of the car receives a profit and the founder of the service, which gives some legal guarantees.

In the USA, the owner of the car is paid 15 USD per day, and if it is rented, then an additional 10 USD per day.

The American car rental business idea is quite good way earn extra money during the holidays, but there are also a number of problems associated with the timely return of the car and other aspects.

European business ideas that have not yet come to Russia

Following the USA, we present to your attention new business in Russia, taken as an example from European countries that are no less developed and open to innovation.

Idea #1. Bicycle cafe

This type of cafe is still developing in Europe under the Velokafi brand, but has already managed to make noise and gain a reputation. The idea is that visitors to the cafe call in on a bicycle and can have a bite or drink coffee without getting off it.

This approach offloads bike racks and prevents potential bike theft.

Opening in Russia will require investments of at least 500,000 rubles and coordination with the municipality, the potential profit is about 15,000 - 30,000 rubles per month.

A considerable number of cyclists travel around Russia, but parking for them is rare, so this business idea from Europe can attract a lot of attention and visitors.

Idea #2. Recipe selection shop

All over the world and in Europe, the use of non-standard solutions is always appreciated. One of these was a store selling ready-made selections of products according to various recipes.

The bottom line is to provide absolutely all the products needed to prepare a particular dish. For example, all products for the preparation of Greek salad or "Caesar", for various soups, etc. It is convenient for a person that there is no need to look for various goods in different stores, to buy them in excess. The store is profitable because you can make a markup.

As is known, retail products requires considerable investments and business registration, so you need capital from 1,000,000 rubles. Potential income depends on the size of the city and the chain of stores, at one point it can vary from 30,000 to 200,000 rubles per month.

As a result, a selection of products is an original solution for a grocery store, which can bring novelty and add convenience to people. Such an unusual business idea in Russia may well take root.

Idea #3. Chocolate product constructor

For the first time, such an idea was realized in France by designer Elsa Lambinet and her chocolate brand " sweet play". The idea is that a person is given the opportunity to create their own modification of chocolate online, both in terms of fillings and appearance.

The process of creating your own chocolate gives pleasant emotions and allows you to create perfect gifts for loved ones. Not surprisingly, the service quickly gained popularity.

Today there are companies that make chocolate self made, so at the first stages you can start working on a service with minimal investment in a similar style, and later open a full-fledged production.

Thus, the chocolate designer is again a non-standard solution for the usual purchase of chocolate, which appeared in France. In Russia, such an idea can be successful with a competent approach to marketing.

Idea #4. Vending with goods for travelers

Unusual vending is a fairly common phenomenon in Europe. Of course, there are vending machines with absolutely useless goods that are easier to buy in the store. You need to bet on urgency and speed. One of these areas is the sale of goods for travelers directly at airports.

Peculiarities:

The machine has chargers, headphones, shoes, clothes and other things for long trips that a person can forget.
The cost of the machine depends on the model and ranges from 150,000 to 200,000 rubles.
Also, you will have to agree and pay the rent at the airport, which is not always possible. In this case, the prices are completely individual.

In general, vending is a very popular direction, it is convenient for people to buy goods quickly and without consultants. Non-standard solutions from Europe will work very well in Russia.

Idea #5. Roll vending

The next option for an unusual vending is the sale of rolls. There are a lot of such machines in Europe, and they are in good demand. In Russia, they are already trying to implement such ideas, for example, they often sell sets of rolls in supermarkets, but branded vending can work well.

Food storage machines are more expensive than usual, their cost is in the region of 250,000 - 300,000 rubles. Additional investments will be required to purchase rolls from trusted suppliers.

The approximate income depends on the location of the machine and can vary from 10,000 to 20,000 rubles per month. The machine will require daily maintenance.

As a result, an unusual vending with rolls is a great idea from Europe, which can be easily adapted to Russia. In the open spaces of the capital, such machines are already found, but more often they still try to open the delivery of rolls, so there will be practically no competitors.

Idea #6. Healthy food restaurant with calorie counting

We continue original ideas who arrived from Europe. The next interesting solution is a healthy food restaurant, where calories, proteins, carbohydrates and fats are counted, diet recommendations are given depending on the goal. A healthy lifestyle, weight loss and weight gain have become a very fashionable trend in recent years, which opens up great opportunities for restaurant business.

Organization of a unique restaurant business is not an easy task, it will require considerable investments from 1,000,000 million rubles or more. Much depends on the size of the city, in small settlements there will be no audience capable of perceiving fashion trends in healthy way life. Potential profit - over 100,000 rubles per month.

A restaurant with calorie counting is a unique idea from Europe, which can be well implemented in large cities of Russia. At the moment, the niche is poorly developed, there are only a few establishments of this kind.

Idea #7. Construction of non-standard houses

Any niche has many narrow directions, and construction is no exception. In Europe, they took advantage of this fact, which led to the popularity of highly specialized construction companies building original houses in non-standard design. Non-standard refers to trendy designs in minimalist and other styles with panoramic windows and other attributes.

The company will need an impressive portfolio to win new customers.

Registration of a construction business is always a large investment and considerable risks associated with hiring experienced workers and foremen. To organize a worthy company, you will need at least 2,000,000 rubles. Potential profit over 300,000 rubles per month. In larger cities, profits will be higher; in small regions, it makes no sense to open such a company.

In this way, Building bussiness is still relevant, especially if you choose trendy areas and narrow specialization. There are very few such companies in Russia; for the most part, organizations are focused on stamping monotonous cottages with a minimum of extravagant solutions.

Idea #8. Taxi subscriptions

Many people know what a revolution in the world of taxis made by Uber and similar services. In Europe, they went further, knowing that many people and businessmen travel by taxi, they created special subscriptions for almost unlimited trips.

To sell subscriptions, it is not necessary to organize your own agency with a taxi, sometimes it is enough to conclude partnership agreements, but not all companies make such concessions. When opening your own taxi, you need to have a budget of at least 1,500,000 rubles in reserve.

Subscriptions are rarely found in Russia today, the approximate price in Moscow is 26,000 rubles per month for 60 minutes of travel per day, which, when calculated, saves about 10,000 rubles for the subscription owner.

Such taxi passes are beneficial, provided that you need to travel up to 50 km per day. They will diverge well in large cities of Russia, where the level wages much higher than in the regions.

5 business ideas from China

Not only Western countries are distinguished by interesting solutions and business ideas, but also Eastern ones. In the current section, business ideas from China that are not yet available in Russia will be presented.

Idea #1. Paid 3D printing

A real innovation for the whole world has been the production of 3D printers that allow you to print any shapes and products. Today, it is not difficult to get a 3D printer, as a result, enterprising citizens have appeared who sell various products printed on such devices, and also print to order. The whole trend began in China, where the direction has gained particular popularity.

A good 3D printer will cost the owner around 500,000 rubles. Anything that costs less is low quality and amateur level.

3D printing can be organized as an analogue of modern copy center with great potential. In this case, you will need to rent an office, as well as additional investments in components and expendable materials to the printer.

Printing on 3D printers is something new, which in Russia so far has an extremely weak distribution. Using such a solution from China as paid 3D printing and selling various products made using a 3D printer can become a real trend for the next decades.

Idea #2. Esports business

As you know, Asian countries are famous for their serious attitude and love for esports. We already mentioned the creation of an esports camp for children at the beginning of the article, now we will talk about a more serious direction - sponsorship and cooperation with esports teams, promotion of esports brands, etc.

The business model of an esports organization is based on advertising contracts with other companies. Before full-scale work, you should at least enlist good partners. You need to have connections both among professional players and among potential sponsors. Initial capital- not less than 500,000 rubles.

Another option is to earn money through special services for e-sports players, selling game equipment and organizing major tournaments. Here the scale is completely different and larger investments are required.

In theory, the esports business looks very attractive and has great prospects, but in practice in Russia it is still lagging behind in terms of development. Most teams have foreign sponsors, and Russian corporations are just starting to take their first steps in advertising and brand promotion through eSports.

Idea #3. Restaurant with robots

D Another interesting trend in China and other Eastern countries are robots, which have already started to participate in the business. For example, there are restaurants and cafes where special robots act as waiters, they bring food and can take orders. One of these robots has already been installed as an experiment at Domodedovo airport.

Today, similar robots are already being sold in Russia, the price starts from 500,000 rubles apiece.

Robots in a restaurant are interesting and new, but far from ideal in terms of payback. Considering that one robot costs as much as opening a separate cafe in the region, such ideas are not available to everyone in Russia, but in China they are in the order of things.

Idea #4. Roll chips

Eastern countries are also famous for their unique dishes and cuisine, which quickly gain popularity when introduced into the business of another country. At one time, Japanese rolls were such a success, but China has its own rolls in the form of potato chips. They are often sold on the streets, they are a kind of fast food option.

To open a business, you need an amount of 200,000 rubles. This includes the purchase of a special apparatus for spiral chips, as well as a deep fryer and other pieces of equipment. Depending on the place of sale and distribution, income can be in the region of 20,000 - 50,000 rubles per month.

In general, roll chips are an analogue of french fries and any variations of fast food, but since it is not widely distributed, it will play as a "new" for many people.

Idea #5. Game account promotion company

As already mentioned, computer and online games are simply super popular in China, so there is a huge demand for upgraded accounts for various games. Of course, in the post-Soviet space, such a business will not get large scale, but as a variant of the idea for a small business in Russia, it is quite suitable. We already offer such services for Dota 2 and CS: GO, and in China they earn money even on simple games like Farm.

Promotion of gaming accounts is not quite serious, rather small business, vaguely reminiscent of eSports directions. In theory, such an idea can “shoot” and bring a good income against the backdrop of the popularity of a game, but all this will only be a temporary phenomenon.

5 Japanese business ideas

No less amazing business ideas from Japan, which are not yet in Russia. The Japanese have a completely unique mentality and way of doing business. Let's pay attention to some Japanese types of business.

Idea #1. Alcoholic second-hand

Similar stores began to open in Japan back in 2013 under the Liquor Off brand. The idea is to resell used alcohol that is at home but has not yet been opened.

The key advantage of second-hand alcohol is affordable prices. The Russian mentality could accept this kind of institution, but it will not be easy to resolve legal issues, so it will not work out to predict profit yet.

Idea #2. capsule hotel

Japan has always been distinguished by its special traditions and approach to life. A capsule hotel has become a kind of analogue of a kind of hostel, which essentially gives some kind of solitary space, but at the same time is a hostel.

To open a capsule hotel, you will need to buy a room with a large area, as well as repair and equip it, which will cost at least 10,000,000 rubles. Capsules are sold separately from specific manufacturers, for example, " KOTOBUKI". The cost of one capsule costs about 100,000 rubles, 6 capsules will take about 15 square meters. meters.

Idea #3. Cafe with surprises

The essence of the cafe with a surprise is that here you can order a dish for yourself and the next guest, or taste the surprise prepared for you, respectively. Such cafes have existed in Japan for a long time, and in Russia they began to appear in isolated cases only recently.

By appearance- this is an ordinary cafe, the business plan is not much different from restaurants and cafes, only you should position yourself differently. In Russia, a cafe with a surprise is still new, it is difficult to find them, so this is a free niche in Russia.

Idea #4. Bar cocktail designer

We have already mentioned chocolate and salad website builders, but in Japan they have taken it a step further and started designing bar drinks through the app. The lesson is quite fun, allows you to get special emotions. Of course, a bartender is still needed to control the process and make cocktails ordered through the designer.

You will need a special terminal or several so that customers can place an order, as in McDonalds. It can be used in large clubs and at concerts. This approach can unload the queue and speed up the process of preparing drinks.

Such a constructor is well suited as an idea to improve an existing business in the form of a club with a bar, where there are a large number of people.

Idea #5. Cafe for singles

An interesting find was a cafe where lonely people come, but instead of leaving such guests alone, they are seated with human-sized heroes of a fairy tale called “Moomin-trolls”. In Japan, there is already a whole network of such cafes under the brand Moomin House Cafe. Other characters can be chosen as neighbor toys, investments in soft toys for each table will cost about 5,000 - 10,000 rubles apiece.

So far, there are no such establishments in Russia. Due to the specifics, this business idea, which is not yet available in Russia, can only work successfully in large cities.

Conclusion

Foreign business ideas that are not in Russia are found all the time. There are unique options from the most different countries A: USA, Japan, Europe and China. These can be non-standard options for cafes, vending machines and shops.

Usually, in all categories of entrepreneurship, significant capital investments are required, because innovative ideas for small businesses in Russia are rare. In addition, in most cases, non-standard business is difficult to adapt to the Russian mentality, it may take a long time for the product or service to be accepted by the local audience, and often it may not turn out to be a profitable business at all.

09Jan

Hello dear readers! It's time to summarize all the information about Business with China into one complete guide. There are a lot of articles on the site and today I put it all together so that in your head there is one complete picture of the business with China on the resale of goods and you know where to start!

What do we mean by business with China and how it works;
How to start a business with China for the resale of goods and what is needed for this;
Where to buy goods, how to do it and how to sell.

As usual, I write everything from personal experience. So, a complete guide to doing business with China!

What is business with China and what is its essence

When I talk about doing business with China, I mean reselling goods from China. Those. bought goods in China, sold in Russia. This will be discussed further. Resale only!

I will not touch on production in China because it is a very labor intensive process. And if you have money for it, then it is better to spend it on the advice of specialists in this field. Therefore, do not ask me questions regarding production in China if you do not have at least a few million rubles for this. No one in China is going to make you 10 pieces of something. Production is measured in thousands. I'm talking about conveyor (factory), and not underground production.

Why business with China is still considered profitable

It has always been profitable and will continue to be profitable. for a long time. It is enough to look around in your apartment and you will understand that most of the electronics and household appliances made in China, clothes are made in China, etc. Everything comes from there!

Fact #1. Russia will not learn how to produce stylish clothes, good electronics, etc. for a long time to come. I love my country, but there's nothing to be done, I have no faith that everything will change quickly in Russia. I would only be glad, but alas, so far we have what we have.

Fact number 2. Although many people can already order goods from China on the same Aliexpress, there will always be those who find it easier to buy from you in Russia and receive their purchase now or in a few days than to wait a month or even more until the order arrives from Aliexpress . If it were otherwise, stores in Mega and other shopping centers would have been empty for a long time.

Fact number 3. China is the world's largest "counterfeiter" of famous brands. Many brands have production in China and within a month after the release of any branded novelty, exact copies (fakes) appear on the Chinese markets at a price several times lower. No one can compete with China in this, which means that we will always buy the necessary goods there.

There are many more things to list, but I think that 3 facts are enough.

Is it possible to start a business with China without investments or only with investments

Business with China without investment is not possible! No way. At a minimum, you will need to invest in goods, advertising, a website, etc.

You will say that there is dropshipping with China. I agree! But after all, no one canceled investments in the site and advertising (at least).

Possible with investment. But only initially you need to calculate the amount of investments to implement your idea.

Who can do business with China

Now I will give a few criteria that are mandatory, in my opinion:

You must be interested in this. If you are interested in the activity "Buy-sell", then this is for you.
You must have free time. The more, the faster you will get the results of your labors.
You should at least superficially understand how sales on the Internet work and know the types of advertising.
You must have at least a modern computer or laptop.
You must be a confident PC and Internet user.
You must be able to see immediately what is profitable and what is not.
You should not have questions about what markup to make on a product, etc. This is easy to check by comparing prices in China with your competitors in Russia and making a Grade 1 school calculation (Sale price - China price = markup). In any commerce, whether it is China or not, you must be able to count, and even more so money.
You must be able to find products that are in demand.
You should not have the last money, but free money, which in which case it is not a pity to lose.
You must be willing to learn a lot of new information.

And you don’t need to believe any pseudo-gurus on the Internet that you can start a business with China without investments, spending 20 minutes a day on it and working from your phone. All this is a lure to buy information courses. There is only 1 course that really teaches and in which the real distribution of sales of goods from China. But read about it below if you are interested.

How to start a business with China on the resale of goods

Below will be a step-by-step instruction, but since. a lot has already been written on my site, I will give links for some moments so that you can read more.

Step 1. Idea for a business with China - what to sell

First you need to find an idea:

What do you want to sell;
Why this particular product;
How will you sell it?
Who is your potential customer?
How much can you earn on this?
Where is the best place to buy your product?

I will go into more detail below. But after your analysis, the idea should look like this.

Example:

I will sell bags;
Because it has no dimension, but has a constant demand;
Since the assortment is large, it will be an online store + a group on Vkontakte + an Instagram account;
I will initially focus on the female audience, because. they change them more often, in the future I will connect the men's assortment;
Or I will start selling men's bags first, because I understand this product and I know that their prices are often higher, which means a higher margin + I myself am a man and I understand the male audience better.
After reviewing 100 sites selling men's bags and sites where you can buy them in China, I saw that you can wind up OT 100% on a product, which will double the money invested in the product from the sale. Having invested 20 000 r. I will receive 40,000 rubles. Subtract from this money for advertising, etc. still make a good profit. + there is a run for discounts.
Since I don’t have money for wholesale, and I need to test it on a smaller amount first, I’ll stop at the Taobao website. If I live in Moscow, then it still makes sense to go to the Sadovod market.

Example 2:

I will sell the Scholl Heel File;
Because this product is actively advertised even on TV and is in great demand;
Since there is only one product, I will sell through the Landing Page (one-page site) + Vkontakte group + Instagram account. I will use contextual advertising for traffic to a one-page site.
Women and girls from 20 to 45 years old with an average and above average income (because with a low income they are better off buying pumice).
Looking at 100 competitor sites average price for this file 2000 r, and in China I can buy it for 600 rubles. Good twist. If you consider that there are thousands of requests on the Internet, then you can make good money.
Since I have one product, I will consider buying on the 1688 website or Taobao. If I live in Moscow, then it still makes sense to go to the Sadovod market.

And the more detailed your scheme and your analysis, the more accurate the results will be. I advise you to choose more than 10 niches, analyze and test each one and already deal with those that are most interesting and profitable for you.

What is profitable to sell from China?

The answer is simple - anything! Everything that you can sell and what EXACTLY it will be profitable for you to sell.

You should initially approach this from the side of profit: “This product in Russia costs 1000 rubles, but I found it in China for 200 rubles. It's profitable, buy for 200, sell for 1000. And not vice versa!

I can't tell you exactly what to sell to you. Because everyone has a different vision of the market and not everyone can sell everything. The choice of goods is an individual process for everyone. I know people who earn hundreds of thousands a month on women's bracelets. But I could not sell women's bracelets the way they sell, which means I could not make money like that. I hope you understand what I mean?!

The following articles will help you find business ideas with China:

Step 2. Where and how to buy goods in China wholesale and retail

The basis of those sites where you can buy goods:

Taobao
Aliexpress
Alibaba

The first 2 retail, the second 2 wholesale. I have been working with Taobao for retail and since 1688 for wholesale! But very often I look for suppliers on Alibaba (I don’t buy there, but I look for suppliers and correspond with them !!!)

But you can also buy in Russia (in Moscow) at.

To work with these sites and, in principle, to find suppliers, the following articles will help you:

For purchases on all sites except Aliexpress, you will need an intermediary because buying it yourself is very problematic and sometimes risky! An intermediary without risk redeems your goods for a percentage and sends you in one order. Issues with customs also fall on the shoulders of the intermediary, so you just get your goods in your city. It's convenient and easy!

You can find your intermediary, or you can use mine. I wrote about him in an article:.

Step 3. Testing a Niche

When you have collected a list of ideas, analyzed the demand, found a product, then it's time to start testing the niche. I wrote about this in detail in an article about.

In short, the process is to quickly create a site (you can copy from competitors), set up test advertising with a minimum budget, and receive applications for the purchase of your products. If there are a lot of applications, then it is worth buying goods and starting active sale. If not, then we test another idea. We continue like this until the tests show positive results.

By testing BEFORE buying products, you save a lot of money!

Step 4. How to sell and ship goods from China to customers

There are many ways to sell:

Social networks (Vkontakte - groups, Instagram - account);
Online store
Bulletin boards (Avito)
One-page sites (Landing Page)
Offline store (outlet)

I can’t tell you anything about offline sales, because. did not open stationary stores. I only worked online.

Here is a selection of articles on sales tools:

Here are articles on sending goods to customers and accepting payment:

Step 5. What we have as a result

Let's go through the first 4 steps and as a result we get:

You have chosen a product, decided on a niche;
Do you know where to buy goods?
You have tested the products and you are left with those that gave the best results after the test;
You know how you will advertise and sell products;
It remains to purchase goods and increase the volume of advertising and sales.

Business training with China

I am self-taught, I have not studied with anyone and now I do not teach anyone. But I didn't come into the commodity business as a newcomer to the Internet business, I knew how to make websites myself, set up ads, and so on. Accordingly, I studied only the commodity part, but still spent a lot of time, effort and money on self-study and tests, which were not always successful.

If you don't want to spend a lot of time hitting bumps, you can learn from someone.

I advise you only one person who can really teach commodity business on the Internet - this is Roman Kolesnikov. Here is information about his course. There are also free lessons!

This is the only person I know who is primarily in the business of selling goods and only teaches in addition! Those. he is a real practitioner whose knowledge is updated every day, because he is still in this business. For all the time he has reached good results and often shares them on the pages of my site!

He will teach you from scratch how to succeed in selling Chinese goods, from finding products to setting up advertising, creating a website and working with clients. FROM and TO.

But, I repeat once again, to learn or not, you decide. Roman's course is just my recommendation to those who decide to study and think about whom to go to. If there was such a course when I started, I would definitely take advantage of it.

I am often asked to give some advice to beginners. I also collected them:

Start small and build up gradually. Any undertaking is a risk of being left with nothing. Therefore, try with minimal investment, and when everything starts to work out, invest more money.
If you are completely new to doing business with China, then I would advise you to learn from someone (I wrote above), because the market is developing very quickly and you can not keep up with competitors by self-learning. But here everything is purely individual.
Analyze competitors, products and demand as deeply as possible. It is not always enough just to point a finger and say: “I want to sell this…”. You may want something, but will they buy? Therefore, first of all, evaluate requests on the Internet (I gave a link above to assess demand), look at prices on Chinese sites, prices from competitors, and then decide whether it is worth trying or not.
If you're not interested, then don't start. Burn out quickly. This has long been proven in any business. Routine is everywhere and at first you will have to do most of the work.
Do not believe those who say that they will teach you to work 2 hours a day and earn big money, this is a scam. It has long been proven.
Everything needs to be touched. Therefore, order the goods for yourself, touch and then sell. So you will be more confident in the quality of the product and be able to tell more about it.
At first, do everything yourself, and then delegate. Otherwise, you will not be able to grow quickly.
Do not focus only on sales in your city, do not make my mistakes. Immediately sell to the whole of Russia.
Do not be afraid of competition, it is in any business. And where there is none, there is no business.
Be honest with customers, provide great service, fight for the quality of goods and come up with all sorts of promotions, discounts, gifts, etc. Please your client and then the client will please you.

Business with China and laws

Everyone must understand that any entrepreneurial activity must be registered and any income must be taxed. Therefore, business with China is the same business and the same rules apply to it. Which means:

It is necessary to register a business (IP or LLC);
Pay taxes;
Have documents for goods.

But I will make a reservation. Everyone, without exception, begins to earn without registering and paying taxes. This is logical! And I would advise you to also try it first, and when things go well and you will receive stable income then register your business.

Forgive me sir. authorities, but personally I see no reason to register a business for those who have sold 3-10 goods and no longer work. As a result, activities are terminated. But when you have been working in profit for several months and you know that you will continue to do this, then you already need to register a business. If we had done the first year without taxes and contributions when registering an individual entrepreneur, then I would have changed my mind, because. nobody loses anything. But not yet.

We have been working as an individual entrepreneur for a long time and there is nothing terrible in this, as it may seem to many.

(much easier to work with).

If your products are subject to mandatory certification, then an article about will help you.

That's all. Nothing complicated!

Answers to frequently asked questions

Is it possible to start a business with China without investments?

No. Only with investments, but it is possible with the minimum.

- With what amounts of income to open an IP?

With what conscience will allow. There are no such amounts. By law, you must open immediately from the first day! If logically, then I described above. But there are no fixed amounts, it all depends on you.

— Is it possible to buy in China without an intermediary?

You will get a bunch of hemorrhoids, believe me! Everyone who does not believe and tries, then ask me questions in the form: “Nikolay, what should I do, the goods were detained at customs” or “Nikolay, what should I do, all the goods came to me defective.” To avoid all this, there is an intermediary.

- Give me the contacts of your intermediary!?!

In the article about the intermediary (given above), I wrote where to apply for an intermediary. Those who apply through the site (Ask a question), they all receive the contacts of a person I verified in China.

- Nikolai, advise me, of course not for free!

I do not provide consultations, paid and free. If you want to learn, then above gave a link to Roman's course, he is a pro!

– If I don’t understand anything about this, I don’t have a computer, only a phone, how can I start?

No way! Better look for yourself something else. And in some cases it is better to look for a job. I'm not judging you, I just have nothing to help you.

Do you think no one asks these questions? Catch:

As questions come in, I'll add them here.

In conclusion, I want to wish you good luck in all your endeavors! Do what you love, learn and get better! Read my site, but rather subscribe to new articles, there are a lot of interesting things here!

Sincerely, Schmidt Nikolai

It is common knowledge that China has become a global trading superpower. His leadership is largely provided by cheap products coming from the Middle Kingdom to all corners of our planet. If you join with the most powerful Chinese commodity distribution network, you can make good money on this. It is recommended to start such activities only when a high-quality business plan for the sale of goods from China has been drawn up. Such a document will help not only to calculate all the steps for organizing a business, but also to get acquainted with the nuances, which are quite a lot in this field of activity.

General concept of the project

The considered business plan for the sale of goods from China with calculations involves the creation of a trade enterprise that will sell goods, according to the scheme “bought in China - sold in Russia”, without affecting the organization of its own production in this country. As you know, the production in it is exclusively mass-produced. The production of batches of a wide variety of goods is carried out for hundreds of thousands and millions of items. This partly explains their cheapness, and, consequently, the profitability of retail facilities selling Chinese products.

The idea of organizing trade in Chinese goods is based on several obvious inferences.

The first of them is that around us in everyday life there is a huge amount of Chinese products. Perhaps only food from China has not yet dominated our refrigerators.

The second conclusion, strongly supported by statistics, is that although many people can already order goods from Chinese trading floors However, the number of those who prefer to buy the necessary goods directly in Russia and not wait a month for its delivery is not decreasing.

The third conviction is the recognition of the indisputable fact that China is the world's most masterful counterfeiter. Moreover, many well-known brands themselves go for it, selling Chinese manufacturers the rights to manufacture certain types products. Considering that the quality of production in China is constantly growing, consumers receive quite decent goods of world brands at incomparably lower prices than they could buy them, for example, in Europe.

The business idea of organizing trade in Chinese products is also attractive because it can be started almost alone at very little cost. After the promotion of investments in this business, of course, will increase, but the profit will also become greater.

Another nuance of organizing trade with China is that you should not immediately create a “department store” in which you will sell everything in a row, presenting various product groups. You should start with a certain type of product, it is best to determine this based on the demand for goods in your area. It can be clothes, shoes, goods for children, tools, spare parts for cars, electronics, etc.

An example of a business plan that is brought to your attention is designed for such a popular activity as the sale of spare parts for Chinese cars.

Market analysis

According to experts from the reputable media holding Expert, in the coming years, Russia will face a “new Chinese automobile invasion”. At the moment, the share of Chinese cars on our roads is relatively small, their number does not exceed 3.9%. But at the same time, one should not turn a blind eye to the fact that 2 years ago this figure did not exceed 1.8%. Taking advantage of the favorable geopolitical and economic situation, Chinese automakers have stepped up significantly and are starting to attack the domestic car market in all directions at once, including the organization and expansion of own productions on the territory of the Russian Federation. These aspirations are clearly demonstrated by the list of Chinese automakers present on our market. But that's not all, the list of players from China is constantly updated. For comparison, now the Russian car market is represented by: German marks - 6, Korean - 3, Chinese - 11 (!). Leading among them are 4 companies: Chery, Lifan, Geely and Great Wall.

The presence of Chinese auto giants is manifested not only in the fact that more and more of their factories are opening in our country, but also in the fact that the dealer and service infrastructure is gradually expanding. Many Chinese automakers are already immediately entering the market with a ready-made package of solutions for the supply of vehicles and their after-sales service.

Of course, Russians in Chinese cars are attracted primarily by the price, although with an increase in the quality of production, it is gradually increasing. Demand is held back by the lack of special prestige of models and experience in their long-term operation. In addition, to this day, Chinese models are characterized by very low liquidity in the secondary car market. Considering that the production costs of Chinese cars are low, no problems stop Chinese automakers from striving to expand their presence in the domestic market. Evidence of this is the trend towards solving one of the oldest problems - providing Chinese car owners with spare parts. Until recently, this issue was one of the most "hot" in the attitude of Russians to the Chinese auto industry as a whole. But it is already obvious that many companies are concerned not only with the quality of their cars, but also with the creation of a service network in Russia and the supply of spare parts.

That is why the organization of trade in spare parts from China is a very attractive option in this particular situation in terms of the choice of marketable products.

Description of the object

The trading facility for the sale of spare parts for Chinese cars and other related products is designed to solve the following socio-economic problems:

Meeting consumer demand for spare parts for Chinese cars.
Profit by creating a highly profitable enterprise.
Creation of new jobs.
Replenishment local budget by deducting taxes from the profits of the enterprise.

The main stages of the project implementation:

Stage/month, decade	1			2
Stage/month, decade	Dec 1	Dec 2	Dec 3	Dec 1	Dec 2	Dec 3
Independent activity of the founder, formation of a base of suppliers of spare parts	+	+
Registration of an enterprise, registration of permits		+	+
Buying a car	+
Signing a contract for the lease of retail space	+	+	+
Acquisition of trade and technological equipment	+	+	+	+	+
Coordination with the State Fire Supervision and SES		+	+
Installation of trade and technological equipment		+	+	+	+	+
Recruitment		+	+	+	+	+
Conclusion of contracts with suppliers of spare parts		+	+	+	+	+
Launch of a trading enterprise						+

The location for the Chinese spare parts store is selected in the business part of the city. It is advisable that it be located near large car markets, service stations and dealerships. Considering the prospect of expanding the range Chinese goods, the store should be located in places with the highest traffic of people during the working hours of the trade facility.

This business plan assumes the use of a leased premises with an area of at least 200 square meters. meters. This will allow you to place in it all the necessary warehouses, shopping room, rooms for staff.

To equip the store, standard trade and technological equipment is purchased, the cost of which is indicated in the summary table.

Organizational and legal form

The best option for creating a store selling spare parts for Chinese cars is to register the founder as individual entrepreneur. At the initial stage of implementing a business idea, this will greatly simplify registration shopping facility, will not require significant bureaucratic red tape and will provide an opportunity to apply a preferential taxation regime: UTII. According to it, the declaration is submitted to the tax authorities once a quarter, UST and 3-personal income tax are paid, which does not require the creation of your own accounting department and allows you to outsource accounting.

Recruitment

To ensure the normal functioning of the facility and the fulfillment of the profitability indicators laid down in the business plan, it is necessary to have a staff of the following composition:

Job title	Number of staff units	Salary (thousand rubles per month)	General personnel expenses (thousand rubles in m-c)
Store manager (at the initial stage of the project, the duties are performed by the founder)	1	25	25
Merchandiser	1	14	14
Art. salesman	2	22	44
Store sellers	2	17	34
Total			117

For employees of the enterprise, the following working hours are established:

Merchandiser - 5-day work week from 10:00 to 19:00.
Sellers - in shifts of 12 hours (2 people in a shift work two days after two).

The store is open from 09:00 to 21:00.

In order to increase the motivation of employees, it is planned to introduce a bonus system based on the payment of bonuses in the amount of 10% of the excess revenue.

Product range

As mentioned above, an important success factor in this business is a clear definition of the range of products that the store will sell. To do this, even at the stage of developing a business plan, the founder needs to study the needs of the local market for auto parts for Chinese cars. In our paper, we used the statistics of the average values of the distribution of models of Chinese automakers among Russian motorists.

This is also done for:

Collection of information about the availability of dealerships and the level of car sales for specific brands and models.
Collection of data on sales from car dealerships.
Analysis of statistics of private announcements on sales of Chinese-made cars.
Analysis of advertisements in the media and the Internet about the need for spare parts.
A study of the statistics of the most frequent breakdowns by models from Chinese automakers.

Our business plan for the sale of goods from China with calculations proceeds from the fact that the range of spare parts sold should be focused on owners of such car brands as:

Great Wall.
Chery.
Geely.
LIFAN.

The most important condition for the smooth operation of the store is the choice of reliable suppliers of spare parts. It is assumed that these will be wholesale companies that have proven themselves in the Russian market:

ADK (GlavAvtoSnab company).
KITPARTS group of companies.
Vin-motors company.

These providers have a wide range of spare parts for various models of Chinese cars, quickly deliver them at affordable prices. You can place an order with them online.

Marketing and Advertising

In order to promote the marketable products of the store and increase sales volumes, it is planned to carry out events on an ongoing basis aimed at improving the reputation of the enterprise and attracting new customers.

For this, the following methods will be used:

Edition flyers and banners.
Advertising on elements of urban infrastructure and vehicles.
Announcements on local radio and television.
Distribution of information about the store in car dealerships and service stations.
Website development and work through social networks.

The store is equipped with a bright signboard with lighting elements.

Financial plan

Estimated capital costs for opening a store:

Capital cost items	Amount of expenses (in rubles)
Purchase of trade and technological equipment (showcases, racks, cash registers, etc.)	350 000
Purchase of spare parts and formation of a commodity stock	3 000 000
Payment for renovation costs	300 000
Total	3 650 000

Thus, over 84% of capital expenditures are spent on purchasing spare parts for Chinese cars. Procurement is financed by obtaining a commercial loan in the amount of 3 million rubles for 24 billing periods at 17.5% per annum. Payment of interest and repayment of borrowed funds begin from the 1st month of the project implementation.

The calculation of the cost of production and the projected amount of revenue is made on the basis of the average value trade margin for these retail facilities in 40-50%. In some cases, the size of the trade allowance may increase up to 70%.

The calculation is based on the terms of the lease of a 250 sq. meters.

The total project costs for 1 month of the store operation will be (in rubles):

An analysis of the costs and projected revenue of the enterprise allows you to calculate its profit and profitability:

Thus, if the amount of capital investments in the project is 3,650,000 million rubles, the trade enterprise will pay back the investments in 28.5 months. At the same time, the store will receive a monthly profit of 128,000 rubles.

Conclusion

Establishing a trade facility for goods from China at this time and for the foreseeable future will be profitable business on a range of factors. It is associated with medium-level risks and is easily diversified. With competent organizations of interaction with suppliers, the enterprise has good prospects to expand the range, increase the volume of goods sold, create their own trading network regional level.

* Calculations use average data for Russia

Business with China means high profits and beneficial cooperation. We have collected tips on how to organize a business at home, open a business without investments, and what are the main directions to follow.

Literally ten years ago, goods from China were no different high quality. They were produced from second-rate raw materials and using outdated technologies, so these products were not used. in great demand. Today, much has changed, so you can easily purchase quality products at affordable prices on Chinese trading floors. In this article, we will tell you how to start a business with China and how to make good money from it.

Professional kit for creating business ideas

Dropshipping. How to open a business with China on dropshipping

It is quite possible to open a business with China without investments. The name of this business is "dropshipping". From English, this word is translated as "direct delivery". The idea of a business is that the entrepreneur acts as an intermediary between the buyer and the seller. The scheme is simple: the entrepreneur orders the necessary goods on his own behalf, and sends the goods to the address of the buyer. Thus, the entrepreneur can work without leaving home and without spending his money, working on a prepaid basis. Everything that the entrepreneur takes on is organizational issues. He will need to register on the site, communicate with the seller if necessary, track the delivery of goods, etc.

Dropshipping has many advantages: the entrepreneur does not take risks own funds, does not need to hire employees and can handle the volume of work alone. In addition, for effective work All he needs is a computer and the internet.

The main disadvantage of this business model is external factors: firstly, parcels from China are delivered for a long time; secondly, there is a risk of loss or delay at customs. Not every buyer is willing to wait that long. It should also be borne in mind that the scheme is old and proven, that is, there is a high risk of facing competition. Despite this, dropshipping remains a fairly profitable business, and the markup on goods ranges from 10% to 100%.

What does it take to start a dropshipping business?

Find suppliers. There are thousands of them on the Internet, but choosing suppliers is not so easy. Among all the variety, you still need to find the most reliable and suitable goods in terms of quality and price, delivery conditions, assortment, etc. Most often, large online stores are chosen as suppliers, which have a huge assortment and sell it at wholesale prices. Now you can find online stores that are designed specifically for dropshipping (Banggood.com, TinyDeal.com, DX.com, Tmart.com, BuySKU.com, LightInTheBox.com and others). Making money with such sites is even easier, because they often provide partners with various bonuses. The choice of a supplier should be approached responsibly, because you are responsible for the quality of the goods and its delivery to customers.

Contact suppliers. To do this, you need to send an email to the support service indicating that you want to work with them on the dropshipping system. With a 95% chance you will receive a positive response. The main thing to pay attention to at this stage is a clear idea of what products you will offer to customers, and how you will advertise the product. Suppliers should be contacted to ensure that they do not use their company logos when packing an order. After all, it is desirable for the buyer not to know from whom the goods are actually purchased.

Select a product. To decide on the direction, go to the usual popular online stores and see what products are in demand. It is advisable not to work with electronics - it is much more problems with marriage and return. Therefore, an important criterion for choosing a product is the minimum probability of a return. You can take a chance and offer customers something interesting, unusual. You can also earn on exclusives.

Choose an advertising method. You can create a group for your online store in in social networks. Having spent several thousand on the active promotion of goods through accounts, you will quickly find buyers. Don't forget about free advertising options - post products on bulletin boards and auctions. Today, there are many online trading platforms: market.yandex.ru, tiu.ru, meshok.net and others.

We consider income and expenses. The main amount of expenses falls on the promotion of your online store. This takes into account the costs of promoting a group in social networks, payment advertisements for placement in the top and other things. As mentioned earlier, you can do without material expenses. However, you must understand that the more investments in the business, the faster buyers will appear and the more you can earn.

How much can you earn with dropshipping?

This is a rather difficult question. But not because an unpromising truth awaits you, but because it is impossible to name specific amounts. The amount of your income depends entirely on the quality of your work and the product chosen for sale. On the Internet, you can read many stories about how entrepreneurs earn $ 1 million in net profit per year from dropshipping and provide convincing evidence of this. Of course, these stories are not a guarantee that you will have the same. But this is a good guideline that will encourage you to start your own business.

It is possible to increase your income from dropshipping thanks to one life hack - cashbacks. Everyone has heard at least once about the opportunity to return a certain percentage of their purchases with the help of special cashback services. Users actively use them, trying to get their 50 rubles back from a personal purchase. Just imagine how much money you can return, having a turnover of many thousands.

Landing. How to open a business with China through a landing page

You can continue the idea of dropshipping, but ennoble it. And create not a simple online store on a social network, but an attractive selling landing page. This is the name of one-page sites created for the sale of one product. The task of the landing page is to transform the site visitor into the status of a buyer, to encourage them to take a targeted action (purchase a product). The main advantage of a landing page is its high efficiency. If ordinary sites bring 15% of sales from the total number of visits, then one-page sites can bring 50%. Therefore, today this method of sales is very popular.

To open a business on a landing page, you should adhere to the following algorithm:

Select a product or service to sell through a landing page. How to choose what to sell? See what others are selling: it might give you an idea or convince you to leave a niche that is already highly competitive. You can sell anything through landings. It is important that this is a unique offer. It is recommended to study the trends of foreign markets - often the fashion for goods comes to us from abroad. If you guess with the trend and have time to occupy a niche, you can make good money.

Select a supplier. Everything is simple here: when you have decided on a product, study the offers of suppliers. Choose favorable conditions, not forgetting about the reliability of the supplier.

Develop a unique selling proposition. Here you need to form a clear understanding: what you are selling, to whom you are selling, why this product should be bought from you. Ideal for a landing page – your offer must be unique. This does not mean that you need to sell the latest developments or rare goods. A unique selling proposition includes not only the product itself, but also the price, additional services, cooperation format, etc. For example, you can offer record delivery times, original packaging, the most low price or a product that has no analogues on the market. The answer to the question "to whom is the product sold?" needed to set the price. You need to understand what target audience calculated your product. Often the answer lies in the product you are going to sell.

Develop a landing. Creating a one page website is a process that will determine 80% of your success. The right landing in itself is a sales tool. There are two options for creating a landing page: turn to professionals and order a one-page site from them, or use a website builder to create a one-page site yourself. A professional landing page will be efficient and optimized. In a landing page, every little thing is important, up to the color scheme of the site and the location of the buttons on the page. Therefore, we recommend spending money on professional development. The cost of a landing ranges from 10,000 rubles and more. There are studios that ask for 50,000 rubles for their work, but this package usually includes not only the creation of a one-pager, but also assistance in its promotion. If you want to save money and feel the strength to create a landing page, you can use website builders. You can easily find such tools and, after spending 2-3 hours, make yourself a one-page site.

Test the site. Product selected, one-page created - now it's time to test various methods progress to choose the best option. The main sources of traffic are: social networks, contextual advertising, search promotion, thematic and industry resources. We will not dwell on each of them. Let's just say that each of the tools needs to be tested to find the perfect formula to attract your target audience.

Buy a product. No wonder this item is located almost at the end of the algorithm. Why is it recommended to purchase goods only after the test launch of the site? In order to avoid mistakes with the choice of goods and the formation of a unique trade offer. You will spend less money and effort on the test launch of the site than on the purchase of a batch of goods. In the first batch, it is better to buy not very many goods - it is better to invest extra money in promotion than to spend it on goods that will be in stock.

Arrange delivery. You can use the services of Russian Post or private courier services. Delivery by Russian Post is cheaper, but the delivery time may slow down your business. Delivery transport companies costs more. But you can include shipping costs in the price of the goods or indicate it as an extra. payment for your customers.

Expand business. When the landing is set up and makes a profit, you can think about expanding your business. Today, there are many business projects on the franchising market that have come out of the idea of a landing page.

A business on landing pages can pay off in the first month of work. The average monthly profit is 65,000 rubles. For home business this is a good indicator.

Chinese equipment. How to make money on the purchase of Chinese equipment

For small businesses, the idea of purchasing Chinese equipment is great. Taking the first steps in business, the entrepreneur seeks to save on initial costs. In most cases, you can find special equipment and components at a bargain price only among Chinese suppliers. To date, no country in the world can boast of such reasonable prices for business equipment.

The Asian market is able to meet the needs in any field. Many people note that Chinese equipment is not inferior in quality to European counterparts, but at the same time it costs several times cheaper.

It is also important that manufacturers provide comprehensive support. They offer the supply of materials for production, set up and adapt equipment, train personnel, provide guarantees, maintenance, and, if necessary, even repair of the delivered equipment. Such a service will be appreciated in any case, and even more so in a small business. But when choosing this direction, one should also prepare for certain difficulties of cooperation. This is a language barrier, and difficulties in the delivery and customs clearance of large-sized equipment. Also, when ordering equipment, it is always necessary to clarify the possibility of its adjustment by factory specialists. Some companies do not provide such a service, which may cause difficulties for the entrepreneur.

What equipment is most often purchased in China? Manufacturing machines building materials, plastic products or packaging and containers. Also, analysts have high hopes for 3D printers, which can be used to produce components, souvenir products, toys, jewelry and even clothing. Among Chinese products, you can find a large range of 3D printing equipment.

How to buy equipment in China?

The procurement business algorithm with China includes several steps:

Find a supplier search site (Made-in-China, Alibaba, etc.). Check the reliability of the supplier by examining his offer, reviews, website. All the data should be studied in detail: the year the company was founded, the availability of the necessary certificates, annual turnover, assortment, etc.

Select the most attractive companies and send a request for a quotation for the business equipment of interest. Find out if they cooperate with partners from Russia. After that, you can contact the indicated Russian partners and ask for confirmation of the trustworthiness of partners. Of course, it is not a fact that you will be given a full resume of the supplier and provide all the information, but still this point should be kept in mind.

Before purchasing equipment, you need to conduct a thorough analysis commercial offers and choose the best one.

Negotiate with the supplier, agree on a price and a complete set of equipment.

Negotiate the contract, terms of transportation. The contract is usually concluded in two languages - English and Chinese. After signing the contract, it is necessary to make a transaction passport, after which you can make an advance payment.

Pay for the order. All manufacturers require an advance payment of 30-50% of the order amount. The average production time for equipment is 30-40 days. The balance is paid upon presentation of documents that confirm the fact of shipment of the goods.

The most reliable payment method is a revocable letter of credit. Thanks to him, the buyer can save money in the event of an unscrupulous supplier.

Before sending the documents, you should ask the Chinese side to send copies of the documents to make sure they are correct.

Before making a decision to buy equipment in China, you need to carefully consider and calculate everything. You should start this business only if the savings cover all shipping costs.

Export to China. How to make money exporting to China?

Business with China can be built not only on the resale of Chinese goods. Because the Celestial market is not only a huge volume of cheap products, but also a promising sales market with a potential coverage of more than 1 billion people. Therefore, both novice entrepreneurs and already established successful businessmen are interested in doing business with China. What can be supplied to the Chinese market? The most demanded in China are agricultural products, semi-finished products, raw materials for woodworking, chemical, food and light industry, chocolate and candy, pine nuts. Moreover, the business of the Celestial Empire may be interested even in products that are considered unclaimed in Russia. For example, if domestic poultry farms are used to throwing away chicken and duck feet, then in China they are in great demand.

To arrange export deliveries to China, it is necessary to have a declaration, and in some cases a shipping document will be sufficient. The declaration is drawn up independently or with the help of a broker at customs. Some goods are allowed to be exported only if there is a specially confirmed permit and certificate.

Before exporting, you must go through the following steps:

To study the Chinese market and the pricing procedure.

Find future buyers.

Prepare a contract for export and insurance of goods.

Overcome the customs registration procedure in Russia and customs clearance in China.

For effective cooperation with China, foreign trade participants advise to carry out a lot of preparatory work, which includes:

visiting China to study the market;

delivery of goods to China, selection of a warehouse and the best way to send goods;

preparation of demonstration material in Chinese for negotiations with potential clients;

providing a small batch of products for sale.

Ready-made ideas for your business

All this requires large financial and time costs. But it should be borne in mind that the export of Russian goods to China is growing every year. The prospects for the direction are very high, and therefore, to expand your business, you should consider this option.

Checklist for starting a business in China

Business with China is a relevant direction for any entrepreneur. In almost every area, you can optimize costs if you make purchases in China. In addition, the resale of Chinese goods is a great idea for a home business, which, if properly organized and promoted, will allow you to earn income several times higher than the average salary. For small businesses, it will be beneficial to purchase Chinese equipment, and for more large companies we can consider a promising option of supplying our products to China.

No matter how much business with China may seem like a cozy golden coast, to which it is only worth mooring, this is not entirely true.
In order for a business with the Middle Kingdom to be profitable, you must adhere to the following recommendations:

constantly explore the market in search of new business ideas with China;

adhere to the choice of a specific product group, without trying to cover the entire market;

check suppliers carefully;

conclude written contracts for the supply of products;

stipulate in advance the conditions for the return of goods in the event that a defective batch is received.

The most important thing is that the business you are doing has demand from consumers and is interesting to you as an entrepreneur. Then success is guaranteed to you.

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Chinese goods today occupy a large part of the market worldwide. In Russia, for example, this share is 80%. This is due to the fact that products from the Middle Kingdom have become cheaper, more diverse, of higher quality and more functional than several decades ago. And therefore, you can build a good business on goods from China.

Even if you have never been in sales and do not have entrepreneurial skills, you have every chance to start your own business and make a profit. Many enthusiasts have already seen this. It's enough to have a desire interesting ideas and some start-up capital.

The essence of business

In principle, the business scheme is no different from the usual sales of any product. All work will be reduced to three main points:

1. Search for the cheapest product in China.

2. Organization of its delivery.

3. Selling at a markup. Celestial products are very cheap, and you can make a tenfold cheat on it. From this it can be concluded that the most profitable business- goods from China.

Where to start as an inexperienced businessman? Eleven consecutive steps will tell you what to do.

1st step - learn business models

There are several ways to sell goods. You can combine them or use only one, which is more suitable for you.

1. Dropshipping. This is an option for a business without investment. The bottom line is that you become an intermediary and get a percentage of it. Buyers place an order with you, you send the request to the supplier, and he sends the parcel to the client's address. Everything would be fine, but people rarely agree to make an advance payment and wait for the goods indefinitely.

2. Wholesales. You again act as an intermediary, only selling goods in large quantities. Partners can be found on the websites free ads or on social networks. It is enough just to make a note "wholesale".

3. Online store. You buy goods from the supplier in advance and form your catalog. You can post it on a specially created site or in your social network groups.

4. Retail sales. In this case, trading will be carried out offline on the rented area or the territory of your home. The last option even has beautiful name"showroom".

2nd step - identify your resources

Before starting a business with goods from China, you need to understand how much you can and are willing to spend. The choice of sales model directly depends on the amount of money available. If you don’t have them or have very few, then it’s better to start with dropshipping. It minimizes the cost of goods and eliminates the "burnout" of the business.

If you have at least a few tens of thousands of rubles, and you are ready to take a risk, then you can purchase goods in advance. Start with popular message boards and social media groups. An online store, subject to good promotion, significantly increases profits, and with it, the amount of work. With a significant start-up capital, you can engage in wholesale sales or even open your own outlet.

3rd step - find your niche and evaluate the prospects of the product

Many entrepreneurs choose goods from China as a business idea. But what exactly can be sold? As practice shows, anything, from stationery to large electronics. The main thing is to love the goods being sold, and ideally, to understand them well.

Popularity and consumer demand are also of great importance. You can check it according to the statistics of the Yandex service - Wordstat. At the same time, the market should not be oversaturated with these products, otherwise competition will ruin the entire business.

Most often, people are interested in certain products from China. small business or a large trade can be built on the following categories:

Clothing and footwear. They can be both for the whole family and for a certain category: women, men or children.

Accessories: bags, watches, belts, umbrellas, jewelry and more.

Mobile devices.

Cases and accessories for smartphones.

Laptops, tablet computers, e-books.

Appliances.

Devices for cars: navigators, video recorders, floor mats, phone holders and more.

Household items: hygiene products, kitchen utensils, interesting goods for home.

Children's toys and designers.

Long-term storage products: teas, nuts, dried fruits, beer snacks.

Of course, this is not a complete list of popular and popular products, but for starters, you can dwell on it.

4th step - find products and suppliers in China

Once you decide on the type of product, you can proceed to the search for suppliers. If you are planning a large business - an offline store of goods from China, that is, your goal will be wholesale, then you definitely need to go to direct manufacturers or distributors. So the goods can be bought much cheaper. To do this, you will have to go to the Middle Kingdom to visit the warehouses and negotiate a deal.

If you want to focus only on small businesses, then your area of interest is intermediary sites. Thanks to them, you can not go anywhere, but order products directly on the Internet without leaving your home. These sites include: Alibaba, Aliexpress, Taobao, Dinodirect, Tmart and others. These are the most popular sites, and they will be enough for the first time. To make transactions, you will have to register on the selected resource and get to know the terms of the order better. To communicate with sellers, it is useful to use online translators if you do not speak Chinese or English.

5th step - check the Chinese partner, exclude fraud

It is in the dialogue that you can check the adequacy and professionalism of the seller. It largely depends on them how successful your business will be in the resale of goods from China. When choosing an intermediary, also study reviews about him and his documents. Never work with an unreliable seller: the Chinese are great at deceiving. Be sure to check if the seller is on the list of scammers. It is very easy to do this through reliability check services, of which there are many on the Internet.